Drpen
drpen.coDrpen receives an EcomScout Rating of S (75/100), ranking #1,249 out of 1,117,633 Shopify stores we track. This Skincare Beauty & Personal Care store attracts 2.2M visits per year with estimated revenue of $947.7K - $1.8M/mo. It offers 154 products at an average price of $379.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: organic 42%, paid 25%, direct 13%, social 6%.
Product pricing: Average price of $379 (range: $15 – $960). Positioned in the premium segment.
Ad spend: Estimated $2.6K/mo in paid search ($30.9K/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 1.6/5 based on 88 reviews. Mixed reviews — potential service or quality concerns.
Top markets: US (49%), GB (8%), CA (3%).
Best-selling product: *NEW* Dr. Pen A20 Advanced Microneedling Pen for Professionals ($599). Other top sellers include *NEW* Dr. Pen M9 Microneedling Pen, *NEW* Dr. Pen H6 Advanced Serum Infusion Microneedling Pen with Light Therapy, *NEW* Dr. Pen A11 Ultima PRO Microneedling Pen.
Skincare Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Skincare market generates $10M/month across 7,392 stores
- •1% are enterprise stores (>$100K/mo) — achievable market
- •90% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Skincare stores earn $11K+/month
- •This store outperforms 89% of Skincare competitors
- •Cleansers shows highest opportunity with $1,540 median revenue and medium competition
- •High average order value ($183) suggests premium positioning works well
- •102 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Skincare
Best Selling Products
#1*NEW* Dr. Pen A20 Advanced Microneedling Pen for Professionals
$599
#2*NEW* Dr. Pen M9 Microneedling Pen
$319
#3*NEW* Dr. Pen H6 Advanced Serum Infusion Microneedling Pen with Light Therapy
$349
#4Bio Pen Q2 By Dr. Pen 3-in-1 Microneedling Pen With LED Light Therapy and Microcurrent
$319
#5*NEW* Dr. Pen A11 Ultima PRO Microneedling Pen
$319
#6Dr. Pen A11 & MC9 Microneedling Pen Protective Sleeve (A Pack of 10)
$15
#7Professional A20 Skin Needling Treatment Starter Bundle
$899
#8Reglory EYES BLACK – Premium Eyes Rejuvenation Booster
$99
#9Medisco MesO Glutathione - Antioxidant Brightening Ampoule
$199
#10Medisco MesO PDRN – Advanced Skin Regeneration Ampoule
$199
Range: $15 - $960
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$3K
Google Ads estimate
Yearly Ad Budget
$31K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| microneedling | 27K | $0.81 | $409 |
| dermapenEasy | 4K | $0.84 | $464 |
| a11Easy | 3K | $0.55 | $26 |
| dr penEasy | 3K | - | - |
| microneedling at homeEasy | 2K | $8.32 | $837 |
Trustpilot Rating
88 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Strong revenue performance and growth
- Excellent traffic and growth metrics
- High business quality and trust indicators
Shopify Theme
Similar Stores
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Products gaining popularity in Skincare right now, based on Amazon & Google Trends data.
PanOxyl 10% Benzoyl Peroxide Acne Foaming Wash, Maximum Strength, Daily Acne-Fighting Face and Body Cleanser, Face Wash to Clear, Treat and Prevent Acne Pimples and Stubborn Breakouts, 5.5 Oz Tube
BIODANCE Bio-Collagen Real Deep Mask, Hydrating Overnight Hydrogel Face Mask, Pore Minimizing, Elasticity, Plumping, Travel Essentials & Self Care Gifts for Women, Korean Skin Care | 1.19oz(34g) x 4ea
eos Shea Better Body Lotion Vanilla Cashmere, 24-Hour Moisture Skin Care, Lightweight & Non-Greasy, Natural Shea, Vegan, Vanilla Body Lotion, 16 fl oz
Mighty Patch Hero Cosmetics Original Nighttime Acne Pimple Patches, 36 Ct | #1 Hydrocolloid Acne Patches, Shrinking Zits & Whiteheads in 1 Use, Spot Treatment, Pimple Stickers for Face
Frequently Asked Questions About Drpen
Is Drpen a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Drpen is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Drpen safe to buy from? Is it a scam?
Drpen has a Trustpilot rating of 1.6/5 based on 88 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is S (75/100).
What is Drpen's EcomScout rating and what does it mean?
Drpen has an EcomScout rating of S (75/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Drpen generate?
Drpen receives approximately 2.2M visits per year with estimated monthly revenue of $947.7K - $1.8M/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Drpen use?
App detection data for Drpen is being updated.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Skincare store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Drpen. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Skincare store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.