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edinburghskincare.com

edinburghskincare.com
48/100
EcomScout

edinburghskincare.com receives an EcomScout Rating of B+ (48/100), ranking #28,225 out of 645,435 Shopify stores we track. This Skincare Beauty & Personal Care store attracts 135.0K visits per year with estimated revenue of $7.0K - $13.7K/mo. It offers 98 products at an average price of £18.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$7.0K - $13.7K/mo
Est. Traffic/mo
11.3K
Products
98
Top Market
US (48%)
Top Channel
N/A
Trustpilot
3.8/5 (2)

Store Intelligence Summary

Product pricing: Average price of £18 (range: £8 – £44) — ≈ $23 USD. Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $145/mo in paid search ($1.7K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 3.8/5 based on 2 reviews. Good standing with customers.

Top markets: US (48%), GB (32%), CZ (8%).

Best-selling product: Ultra Rich Anti Ageing Face Cream Night And Day Set (£44). Other top sellers include Edinburgh Natural Skincare Company Online Gift Vouchers, Luxury No.1 Hand Cream Bar, The Queen Bee Hand Cream Bar.

How is the EcomScout Rating calculated? The B+ grade (48/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Skincare Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$9.6M/mo
Total Stores
7,392
Avg Revenue
$1K/mo
Top 10% Threshold
$11K/mo

Competition Breakdown

42%
48%
8%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Skincare market generates $10M/month across 7,392 stores
  • 1% are enterprise stores (>$100K/mo) — achievable market
  • 90% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Skincare stores earn $11K+/month
  • This store outperforms 89% of Skincare competitors
  • Cleansers shows highest opportunity with $1,540 median revenue and medium competition
  • High average order value ($183) suggests premium positioning works well
  • 102 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
44.4%
Pages/Visit
4.1
Avg. Time on Site
2m 42s
Avg. Product Price
£18

≈ $23 USD

Range: £8 - £44

Rating Breakdown

Business Quality75/100
Traffic Growth70/100
Trustpilot65/100
Revenue Performance29/100
Marketing Efficiency22/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$145

Google Ads estimate

Yearly Ad Budget

$2K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
natural face lotionEasy135$1.99$163
all natural face cleanserEasy90$2.31$9
organic natural moisturizerEasy75--
natural organic face moisturizerEasy55$1.66-
best hand cream in the world50--

Trustpilot Rating

3.8

2 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
47.8%
🇬🇧United Kingdom
31.9%
🇨🇿Czech Republic
7.8%
🇵🇰Pakistan
7.1%
🇮🇳India
5.4%

Analysis

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Trending Skincare Products

Products gaining popularity in Skincare right now, based on Amazon & Google Trends data.

Blue Lizard Sensitive Mineral SPF 50 Sunscreen Lotion, 100% Mineral Sunscreen, UVA/UVB Protection, Infused with organic Aloe Vera, Soothes and Hydrates, 5 fl oz

Blue Lizard Sensitive Mineral SPF 50 Sunscreen Lotion, 100% Mineral Sunscreen, UVA/UVB Protection, Infused with organic Aloe Vera, Soothes and Hydrates, 5 fl oz

97
$15.49+129%
medicube Toner Pads Zero Pore Pad 2.0 | Dual-Textured Facial Pad for Exfoliation and Pore Care with 4.5% AHA Lactic Acid, 0.45% BHA Salicylic Acid | Ideal for All, Korean Skin Care, 70 Pads (1 Pack)

medicube Toner Pads Zero Pore Pad 2.0 | Dual-Textured Facial Pad for Exfoliation and Pore Care with 4.5% AHA Lactic Acid, 0.45% BHA Salicylic Acid | Ideal for All, Korean Skin Care, 70 Pads (1 Pack)

91
$18.90+145%
Banana Boat Sport Ultra SPF 50 Sunscreen Spray | Banana Boat Sunscreen Spray SPF 50, Water Resistant, Oxybenzone Free, Sunblock, 6oz each Twin Pack

Banana Boat Sport Ultra SPF 50 Sunscreen Spray | Banana Boat Sunscreen Spray SPF 50, Water Resistant, Oxybenzone Free, Sunblock, 6oz each Twin Pack

86
$13.97+136%
CeraVe Moisturizing Cream, Body and Face Moisturizer for Dry Skin, Body Cream with Hyaluronic Acid and Ceramides, Daily Moisturizer, Oil-Free, Fragrance Free, Non-Comedogenic, 19 Ounce

CeraVe Moisturizing Cream, Body and Face Moisturizer for Dry Skin, Body Cream with Hyaluronic Acid and Ceramides, Daily Moisturizer, Oil-Free, Fragrance Free, Non-Comedogenic, 19 Ounce

86
$17.06+97%
See all trending Skincare products

Frequently Asked Questions About edinburghskincare.com

Is edinburghskincare.com a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, edinburghskincare.com is classified as "Likely Dropshipper". Indicators include: Uses dropshipping apps, Suspicious pricing patterns.

Is edinburghskincare.com safe to buy from? Is it a scam?

edinburghskincare.com has a Trustpilot rating of 3.8/5 based on 2 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is B+ (48/100).

What is edinburghskincare.com's EcomScout rating and what does it mean?

edinburghskincare.com has an EcomScout rating of B+ (48/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does edinburghskincare.com generate?

edinburghskincare.com receives approximately 135.0K visits per year with estimated monthly revenue of $7.0K - $13.7K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does edinburghskincare.com use?

We detected 21 Shopify apps on edinburghskincare.com, including Klaviyo: Email Marketing & SMS, Gorgias, Privy and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Skincare store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against edinburghskincare.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Skincare store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

edinburghskincare.com Shopify store analysis • SkincareBeauty & Personal Care • Likely Dropshipper • Rating: B+

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