EnChroma
enchroma.com.auEnChroma receives an EcomScout Rating of S (64/100), ranking #10,804 out of 1,188,411 Shopify stores we track. This Outdoor Gear Sports & Outdoors store attracts 172.4K visits per year with estimated revenue of $51.0K - $110.5K/mo. It offers 177 products at an average price of A$422.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: direct 62%, referral 29%, social 6%, paid 2%.
Product pricing: Average price of A$422 (range: A$249 – A$599) — ≈ $278 USD. Positioned in the premium segment.
Ad spend: Estimated $1/mo in paid search ($12/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 4.0/5 based on 457 reviews. Good standing with customers.
Top markets: AU (89%), US (7%), VN (4%).
Best-selling product: Tilden Black Outdoor Deutan (A$365). Other top sellers include Grayson Cx1 Indoor, Tilden Black Outdoor Protan, Grayson Cx3 Sun.
Outdoor Gear Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Outdoor Gear market generates $30M/month across 8,284 stores
- •7% are enterprise stores (>$100K/mo) — achievable market
- •Top 10% of Outdoor Gear stores earn $69K+/month
- •This store outperforms 95% of Outdoor Gear competitors
- •Low average order value ($0) — consider bundling or upsells
- •620 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Outdoor Gear
Best Selling Products
#1Tilden Black Outdoor Deutan
A$365≈ $241
#2Grayson Cx1 Indoor
A$365≈ $241
#3Tilden Black Outdoor Protan
A$365≈ $241
#4Grayson Cx3 Sun
A$365≈ $241
#5Ellis Cx3 Sun
A$475≈ $314
#6Northside Cx3 Sun (Refurbished)
A$249≈ $164
#7Skypark (Age 8+) Cx1 Indoor
A$299≈ $197
#8Northside Cx3 Sun
A$365≈ $241
#9Northside Cx3 Sun SP (Refurbished)
A$249≈ $164
#10Ellis Outdoor Protan
A$475≈ $314
≈ $278 USD
Range: A$249 - A$599
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$1
Google Ads estimate
Yearly Ad Budget
$12
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|
Trustpilot Rating
457 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- High business quality and trust indicators
- Excellent Trustpilot rating and review volume
Weaknesses
- Marketing efficiency and ROI need improvement
Recommendations
- Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (4)
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Frequently Asked Questions About EnChroma
Is EnChroma a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, EnChroma is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is EnChroma safe to buy from? Is it a scam?
EnChroma has a Trustpilot rating of 4.0/5 based on 457 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (64/100).
What is EnChroma's EcomScout rating and what does it mean?
EnChroma has an EcomScout rating of S (64/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does EnChroma generate?
EnChroma receives approximately 172.4K visits per year with estimated monthly revenue of $51.0K - $110.5K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does EnChroma use?
We detected 4 Shopify apps on EnChroma, including Pre-Order, Shop, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Outdoor Gear store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against EnChroma. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Outdoor Gear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.