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Ericmichael

ericmichael.com
37/100
EcomScout

Ericmichael receives an EcomScout Rating of B (37/100), ranking #30,135 out of 201,780 Shopify stores we track. This Footwear Fashion & Apparel store attracts 49.0K visits per year with estimated revenue of $8.5K - $18.4K/mo. It offers 257 products at an average price of $139.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$8.5K - $18.4K/mo
Est. Traffic/mo
4.1K
Products
257
Top Market
US (100%)
Top Channel
N/A
Est. Ad Spend/mo
$375

Store Intelligence Summary

Product pricing: Average price of $139 (range: $115 – $210). Positioned in the premium segment.

Ad spend: Estimated $375/mo in paid search ($4.5K/yr). Lean ad budget — primarily relying on organic or social channels.

0

Top markets: US (100%).

Best-selling product: Eric Michael Lucy Women's Sneaker ($114.95). Other top sellers include Eric Michael Inez Women's Sneaker, Eric Michael Marlo Women's Sneaker, Eric Michael Annie Women's Sneaker.

How is the EcomScout Rating calculated? The B grade (37/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Footwear Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$9.6M/mo
Total Stores
4,887
Avg Revenue
$2K/mo
Top 10% Threshold
$22K/mo

Competition Breakdown

28%
55%
12%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Footwear market generates $10M/month across 4,887 stores
  • 2% are enterprise stores (>$100K/mo) — achievable market
  • 83% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Footwear stores earn $22K+/month
  • This store outperforms 91% of Footwear competitors
  • Sneakers shows highest opportunity with $2,147 median revenue and medium competition
  • High average order value ($196) suggests premium positioning works well
  • 103 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
24.8%
Pages/Visit
3.1
Avg. Time on Site
1m 16s
Avg. Product Price
$139

Range: $115 - $210

Rating Breakdown

Business Quality80/100
Traffic Growth55/100
Revenue Performance35/100
Marketing Efficiency22/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$375

Google Ads estimate

Yearly Ad Budget

$5K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
eric michael sandalsEasy460--
eric michael shoesEasy440$0.61$308
eric michaels shoesEasy200$0.57$164
eric michael bootsEasy180--
eric michaelEasy180$0.57$238

Trustpilot Rating

0.0

0 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
100.0%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Encourage customer reviews, respond to feedback, and improve customer service
  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Trending Footwear Products

Products gaining popularity in Footwear right now, based on Amazon & Google Trends data.

Mens Run Falcon 5

Mens Run Falcon 5

90
$44.97+192%
Women's 608 V5 Casual Comfort Cross Trainer

Women's 608 V5 Casual Comfort Cross Trainer

89
$49.17+64%
Men's 608 V5 Casual Comfort Cross Trainer

Men's 608 V5 Casual Comfort Cross Trainer

89
$50.40+159%
Men's Military Tactical Work Boots Side Zipper Leather Motorcycle Combat Boots Trooper

Men's Military Tactical Work Boots Side Zipper Leather Motorcycle Combat Boots Trooper

85
$46.96+222%
See all trending Footwear products

Frequently Asked Questions About Ericmichael

Is Ericmichael a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Ericmichael is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Ericmichael safe to buy from? Is it a scam?

We don't have Trustpilot review data for Ericmichael. However, our EcomScout rating is B (37/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is Ericmichael's EcomScout rating and what does it mean?

Ericmichael has an EcomScout rating of B (37/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Ericmichael generate?

Ericmichael receives approximately 49.0K visits per year with estimated monthly revenue of $8.5K - $18.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Ericmichael use?

We detected 5 Shopify apps on Ericmichael, including Shop, Judge.me Product Reviews, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Footwear store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Ericmichael. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Footwear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Ericmichael Shopify store analysis • FootwearFashion & Apparel • Unlikely Dropshipper • Rating: B

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