ON
on.aeBorn in the Swiss Alps, On running shoes feature the first patented cushioning system which is activated only when you need it - during the landing.
Footwear Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Footwear market generates $10M/month across 4,887 stores
- •2% are enterprise stores (>$100K/mo) — achievable market
- •83% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Footwear stores earn $22K+/month
- •This store outperforms 91% of Footwear competitors
- •Sneakers shows highest opportunity with $2,147 median revenue and medium competition
- •High average order value ($196) suggests premium positioning works well
- •103 enterprise stores (>$100K/mo) proves scalability in this market
Best Selling Products
Range: $775 - $900
Rating Breakdown
Traffic Sources
Trustpilot Rating
2 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Weaknesses
- Marketing efficiency and ROI need improvement
Recommendations
- Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Top Keywords
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (1)
Kaching CartDrawer Cart UpsellAnalytics
Google Analytics
Google Tag ManagerE-commerce Platform
ShopifyCDN
Shopify App
Video
Similar Stores
View all →Trending Footwear Products
Products gaining popularity in Footwear right now, based on Amazon & Google Trends data.
Women’s VL Court 3.0 Sneaker
Flip Flops for Women with Arch Support Yoga Mat Comfortable Summer Beach Walking Thong Cushion Sandals Slip On Indoor Outdoor
Kids Shoes Boys Girls Tennis Shoes Lightweight Sports Kids Sneakers Slip on with Bungee Lace for Running/Walking Little Kid/Big Kid
Cowboy Boots for Women Ankle Cowgirl Booties Pointed Toe Western Short Chunky Classic Boot
Frequently Asked Questions About ON
Is ON a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, ON is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.
Is ON safe to buy from? Is it a scam?
ON has a Trustpilot rating of 3.2/5 based on 2 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is A (52/100).
What is ON's EcomScout rating and what does it mean?
ON has an EcomScout rating of A (52/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does ON generate?
ON receives approximately 1.5M visits per year with estimated monthly revenue of $41.8K - $95.5K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does ON use?
We detected 1 Shopify apps on ON, including Kaching CartDrawer Cart Upsell. The store uses the "Unknown" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Footwear store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against ON. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Footwear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.