Essencering
essencering.comEssencering receives an EcomScout Rating of B (35/100), ranking #28,337 out of 139,202 Shopify stores we track. This Wellness Healthcare store attracts 305.6K visits per year with estimated revenue of $8.4K - $19.6K/mo. It offers 74 products at an average price of $16.
Store descriptionEssence, the discreet, compact and comfortable silicon aromatherapy nasal diffuser, is an innovative way to take your favorite essential oils and blends with you everywhere you go while doing what you love. Step up your soul, your spirit and your life. Step up your Essence.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Product pricing: Average price of $16 (range: $6 – $80). Budget-friendly positioning targeting volume sales.
Ad spend: Estimated $6.6K/mo in paid search ($79.1K/yr). Lean ad budget — primarily relying on organic or social channels.
0Top markets: US (82%), CA (12%), DE (5%).
Best-selling product: Starter Kit 5 Pack Bundle ($21.99). Other top sellers include Stress Relief Blend Nasal Diffuser Ring, Peppermint Scent Nasal Diffuser Ring, Pearl Soaking Bay and Ring.
Wellness Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Wellness market generates $54M/month across 2,084 stores
- •26% are enterprise stores (>$100K/mo) — competitive market
- •Top 10% of Wellness stores earn $263K+/month
- •This store outperforms 90% of Wellness competitors
- •Low average order value ($0) — consider bundling or upsells
- •543 enterprise stores (>$100K/mo) proves scalability in this market
Best Selling Products
#1Starter Kit 5 Pack Bundle
$21.99
#2Stress Relief Blend Nasal Diffuser Ring
$7.99
#3Peppermint Scent Nasal Diffuser Ring
$7.99
#4Pearl Soaking Bay and Ring
$11.99
#5Create It (unscented) Nasal Diffuser Ring
$6.99
#6Respiratory Blends Bundle Pack
$21.99
#7Allergy Relief Nasal Diffuser Ring
$7.99
#8Self Care Bundle
$21.99
#9Refresh Kit
$28.99
#10Energy Blend Nasal Diffuser Ring
$6.39
Range: $6 - $80
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$7K
Google Ads estimate
Yearly Ad Budget
$79K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| essenceEasy | 80K | $1.85 | $3.5K |
| essential oils | 68K | $0.99 | $42.0K |
| essential oil | 12K | $1.00 | $16.8K |
| aroma guruEasy | 1K | - | - |
| essence skin care | 810 | - | - |
Trustpilot Rating
0 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Weaknesses
- Revenue performance needs improvement
- Trustpilot rating and review volume need improvement
Recommendations
- Focus on increasing AOV, improving conversion rates, and expanding product lines
- Encourage customer reviews, respond to feedback, and improve customer service
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Top Keywords
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (2)
C: Mega Menu
Klaviyo ReviewsE-commerce Platform
ShopifySales Channels
Email Marketing
CDN
AWS CloudFrontForms
Payment
Shopify PaymentsSimilar Stores
View all →Trending Wellness Products
Products gaining popularity in Wellness right now, based on Amazon & Google Trends data.
Nature’s Bounty Zinc 50mg, Immune Support & Antioxidant Supplement, Promotes Skin Health, 1 Caplet Per Day, Gluten Free, 250 Vegetarian Caplets
Majestic Pure Essential Oil with Glass Dropper - 100% Pure and Natural - Essential Oils for Diffuser, Aromatherapy, Soap and Candle Making, Lavender Essential Oil, Lavender Oil, 4 Fl Oz
Lagunamoon Essential Oils Aromatherapy Set - 6 Oils for Diffusers, Home Care, Candle Making Scents, Fragrance, Humidifiers, Gifts - Peppermint, Tea Tree, Lavender, Eucalyptus, Orange (10mL)
Nature's Bounty Magnesium 500 mg Tablets, High Potency Magnesium Supplement for Bone & Muscle Health, Whole Body Support, 200 Count (Pack of 1)
Frequently Asked Questions About Essencering
Is Essencering a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Essencering is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.
Is Essencering safe to buy from? Is it a scam?
We don't have Trustpilot review data for Essencering. However, our EcomScout rating is B (35/100). Note: This store shows signs of dropshipping, which may mean longer shipping times (15-45 days).Always check for secure payment options, return policies, and customer reviews before purchasing.
What is Essencering's EcomScout rating and what does it mean?
Essencering has an EcomScout rating of B (35/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.
How much traffic and revenue does Essencering generate?
Essencering receives approximately 305.6K visits per year with estimated monthly revenue of $8.4K - $19.6K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Essencering use?
We detected 2 Shopify apps on Essencering, including C: Mega Menu, Klaviyo Reviews. The store uses the "Simpliworks | 08/18" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Wellness store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Essencering. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Wellness store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.