Back to Stores
estele.co homepage screenshot

estele.co

estele.co

Estele, the online Jewellery store offers a range of designer Fashion Jewellery. Buy from our wide range of Earrings, Pendants, Necklaces and Rings online.

34/100
EcomScout Rating
Rank #28,881 of 126,507
Products
2.5K+
Category Rank
#86
in Jewelry

Jewelry Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$25.4M/mo
Total Stores
16,298
Avg Revenue
$2K/mo
Top 10% Threshold
$8K/mo

Competition Breakdown

35%
57%
7%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Jewelry market generates $25M/month across 16,298 stores
  • 1% are enterprise stores (>$100K/mo) — achievable market
  • 92% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Jewelry stores earn $8K+/month
  • This store outperforms 80% of Jewelry competitors
  • Earrings shows highest opportunity with $1,579 median revenue and medium competition
  • High average order value ($196) suggests premium positioning works well
  • 149 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
24.4%
Pages/Visit
3.4
Avg. Time on Site
1m 3s
Avg. Product Price
$1859

Range: $0 - $16199

Rating Breakdown

Business Quality80/100
Traffic Growth60/100
Revenue Performance24/100
Marketing Efficiency19/100

Traffic Sources

Direct45.4%
Search40.5%
Referrals7.2%
Social4.5%
Paid Referrals2.2%
Mail0.1%

Top Countries

🇮🇳India
73.8%
🇵🇰Pakistan
13.7%
🇺🇸United States
12.6%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Encourage customer reviews, respond to feedback, and improve customer service
  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

esteleestele jewelleryestellenecklacezeraki jewels

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (1)

E-commerce Platform

ShopifyOpenCart

Analytics

Facebook PixelGoogle AnalyticsGoogle Tag ManagerMicrosoft Clarity

Pre-Order

Pre-Order

CDN

CloudflarecdnjsAWS CloudFront

JavaScript

jQuery

Product Recommendations

Frequently Bought Together

Trending Jewelry Products

Products gaining popularity in Jewelry right now, based on Amazon & Google Trends data.

Mothers Day Gift Necklaces for Women, Infinity Love Birthstone Heart Crystal Pendant, Birthday Anniversary Jewelry for Wife, Mom, and Her, Silver Plated, 18" + 2" Adjustable Chain

Mothers Day Gift Necklaces for Women, Infinity Love Birthstone Heart Crystal Pendant, Birthday Anniversary Jewelry for Wife, Mom, and Her, Silver Plated, 18" + 2" Adjustable Chain

95
$29.99+114%
Mothers Day Gifts, 7PCS Gold Bracelets for Women - 14K Real Gold Plated Beaded Bracelets Set Rope Paperclip Chain Stackable Bracelet Non Tarnish, Friendship Birthday Jewelry Gifts for Women

Mothers Day Gifts, 7PCS Gold Bracelets for Women - 14K Real Gold Plated Beaded Bracelets Set Rope Paperclip Chain Stackable Bracelet Non Tarnish, Friendship Birthday Jewelry Gifts for Women

91
$7.99+245%
24-60 Pcs Gold Stackable Rings for Women, Knuckle Rings Chunky Gold Ring Set Dainty Stacking Cute Rings, Multiple Sizes Cute Jewelry Set Gift

24-60 Pcs Gold Stackable Rings for Women, Knuckle Rings Chunky Gold Ring Set Dainty Stacking Cute Rings, Multiple Sizes Cute Jewelry Set Gift

87
$7.97+97%
Golden Silvery Black Kunckle Rings Set for Women, Dainty Simple Trendy Cute Stackable Finger Rings Pack, Perfect for Stacking Layering on Thumb and Knuckle, Mixed Size, Jewelry Gift

Golden Silvery Black Kunckle Rings Set for Women, Dainty Simple Trendy Cute Stackable Finger Rings Pack, Perfect for Stacking Layering on Thumb and Knuckle, Mixed Size, Jewelry Gift

79
$9.97+59%
See all trending Jewelry products

Frequently Asked Questions About estele.co

Is estele.co a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, estele.co is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is estele.co safe to buy from? Is it a scam?

We don't have Trustpilot review data for estele.co. However, our EcomScout rating is B (34/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is estele.co's EcomScout rating and what does it mean?

estele.co has an EcomScout rating of B (34/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does estele.co generate?

estele.co receives approximately 3.0M visits per year with estimated monthly revenue of $1.4K - $3.3K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does estele.co use?

We detected 1 Shopify apps on estele.co, including PageSpeed & Image Optimiser. The store uses the "theme" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Jewelry store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against estele.co. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Jewelry store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

estele.co Shopify store analysis • JewelryRetail • Unlikely Dropshipper • Rating: B

Last updated: