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FAE

fae.house

Sustainable, timeless swimwear for those who aren't afraid to show some skin ⚡️

54/100
EcomScout Rating
Rank #6,743 of 126,095
Products
172
Category Rank
#240
in Apparel

Apparel Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$49.9M/mo
Total Stores
32,395
Avg Revenue
$2K/mo
Top 10% Threshold
$10K/mo

Competition Breakdown

35%
54%
7%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Apparel market generates $50M/month across 32,395 stores
  • 1% are enterprise stores (>$100K/mo) — achievable market
  • 89% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Apparel stores earn $10K+/month
  • This store outperforms 85% of Apparel competitors
  • Jackets shows highest opportunity with $1,967 median revenue and medium competition
  • High average order value ($196) suggests premium positioning works well
  • 437 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
36.0%
Pages/Visit
3.7
Avg. Time on Site
31s
Avg. Product Price
$101

Range: $79 - $119

Rating Breakdown

Business Quality76/100
Revenue Performance56/100
Trustpilot55/100
Traffic Growth50/100
Marketing Efficiency32/100

Traffic Sources

Search35.1%
Direct34.9%
Social20.4%
Referrals8.1%
Paid Referrals1.3%
Mail0.2%

Marketing & Ad Spend

Monthly Ad Spend

$124

Google Ads estimate

Yearly Ad Budget

$1K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
fae swimEasy1K--
designer bikiniEasy440$1.95$230
fae swimwearEasy180--
fae clothingEasy90--
lace bathing suitsEasy90$1.08$16

Trustpilot Rating

3.2

90 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
15.8%
🇦🇺Australia
9.6%
🇿🇦South Africa
5.3%
🇵🇰Pakistan
5.1%
🇻🇳Vietnam
4.6%

Analysis

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

faefae swimpink and red bikinidresscharcoal clothing

Tech Stack & Apps

Browse All Apps →

E-commerce Platform

Shopify

Sales Channels

Shop

Email Marketing

Klaviyo: Email Marketing & SMSKlaviyo

Reviews

Yotpo Reviews & UGCYotpo

Customer Support

Tidio Live Chat

Payment

Shopify Payments

Trending Apparel Products

Products gaining popularity in Apparel right now, based on Amazon & Google Trends data.

Women's Pull-On Mid Rise Stretchy Knit Jegging (Available in Plus Size)

Women's Pull-On Mid Rise Stretchy Knit Jegging (Available in Plus Size)

84
$8.79+31%
Men's Undershirt Packs, Stay-Tucked Soft Cotton Undershirts, Best Undershirts for Men, White/Black/Asstd Multipacks

Men's Undershirt Packs, Stay-Tucked Soft Cotton Undershirts, Best Undershirts for Men, White/Black/Asstd Multipacks

83
$17.99+31%
WEACZZY Women's Summer Short Sleeve Casual Dresses V-Neck Floral Party Dress with Pockets

WEACZZY Women's Summer Short Sleeve Casual Dresses V-Neck Floral Party Dress with Pockets

83
$1073.78+31%
YBSKG Women Sexy Tube Top Silk Dress Strapless Ruched Waist Ruffle Tiered Layer Mini Dress Party Short Dresses

YBSKG Women Sexy Tube Top Silk Dress Strapless Ruched Waist Ruffle Tiered Layer Mini Dress Party Short Dresses

78
$1168.24+31%
See all trending Apparel products

Frequently Asked Questions About FAE

Is FAE a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, FAE is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.

Is FAE safe to buy from? Is it a scam?

FAE has a Trustpilot rating of 3.2/5 based on 90 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is A (54/100).

What is FAE's EcomScout rating and what does it mean?

FAE has an EcomScout rating of A (54/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does FAE generate?

FAE receives approximately 764.8K visits per year with estimated monthly revenue of $44.7K - $100.7K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does FAE use?

We detected 2 Shopify apps on FAE, including Pixboost Hero Banner, Klaviyo Reviews. The store uses the "Spring 2026 with REVOLVE Miami Teaser" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Apparel store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against FAE. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Apparel store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

FAE Shopify store analysis • ApparelRetail • Likely Dropshipper • Rating: A

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