Back to Stores
Fake Bake homepage screenshot

Fake Bake

fakebake.com
49/100
EcomScout

Fake Bake receives an EcomScout Rating of B+ (49/100), ranking #35,786 out of 1,076,924 Shopify stores we track. This Self-Tanning Products Beauty & Personal Care store attracts 152.1K visits per year with estimated revenue of $7.1K - $13.8K/mo. It offers 55 products at an average price of $23.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$7.1K - $13.8K/mo
Est. Traffic/mo
12.7K
Products
55
Top Market
US (89%)
Top Channel
N/A
Trustpilot
3.4/5 (1)

Store Intelligence Summary

Product pricing: Average price of $23 (range: $5 – $52). Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $2.1K/mo in paid search ($24.9K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 3.4/5 based on 1 reviews. Mixed reviews — potential service or quality concerns.

Top markets: US (89%), IN (10%), FR (1%).

Best-selling product: Fake Bake® Flawless® Self-Tan Liquid with Ultimate Application Mitt and Glove ($30). Other top sellers include Fake Bake® Flawless® Coconut Self-Tan Serum for Face & Body, Fake Bake® Original Self-Tanning Lotion, Fake Bake® Vitiligo Vanquish® Kit.

How is the EcomScout Rating calculated? The B+ grade (49/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Self-Tanning Products Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$124K/mo
Total Stores
46
Avg Revenue
$3K/mo
Top 10% Threshold
$55K/mo

Competition Breakdown

33%
35%
22%
4%
7%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Self-Tanning Products market generates $0M/month across 46 stores
  • 7% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Self-Tanning Products stores earn $55K+/month
  • This store outperforms 95% of Self-Tanning Products competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
55.1%
Pages/Visit
2.9
Avg. Time on Site
2m 54s
Avg. Product Price
$23

Range: $5 - $52

Rating Breakdown

Business Quality80/100
Traffic Growth70/100
Trustpilot55/100
Marketing Efficiency42/100
Revenue Performance29/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$2K

Google Ads estimate

Yearly Ad Budget

$25K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
tanning11K$1.26$13.3K
bondi sands self tannerEasy1K--
fake tanEasy1K$1.04$260
fake bakeEasy1K$0.38$3
jergens self tannerEasy840$0.36$26

Trustpilot Rating

3.4

1 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
88.6%
🇮🇳India
10.0%
🇫🇷France
1.4%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Gaoye Transparent, Clear Blue Light Glasses for Computer & Gaming - Anti UV Ray Lenses, Scratch-Resistant & Comfort Fit

Gaoye Transparent, Clear Blue Light Glasses for Computer & Gaming - Anti UV Ray Lenses, Scratch-Resistant & Comfort Fit

72
$5.99-6%
livho High Tech Blue Light Glasses - Advanced Blue Light Blocking Computer Glasses - Screen Fatigue & UV Protection

livho High Tech Blue Light Glasses - Advanced Blue Light Blocking Computer Glasses - Screen Fatigue & UV Protection

72
$16.99+7%
IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating

IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating

70
$11.99-6%
ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

68
$24.99+23%
Explore all trending products

Frequently Asked Questions About Fake Bake

Is Fake Bake a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Fake Bake is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Fake Bake safe to buy from? Is it a scam?

Fake Bake has a Trustpilot rating of 3.4/5 based on 1 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is B+ (49/100).

What is Fake Bake's EcomScout rating and what does it mean?

Fake Bake has an EcomScout rating of B+ (49/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Fake Bake generate?

Fake Bake receives approximately 152.1K visits per year with estimated monthly revenue of $7.1K - $13.8K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Fake Bake use?

We detected 19 Shopify apps on Fake Bake, including Shop, Pre-Order, PageFly Landing Page Builder and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Self-Tanning Products store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Fake Bake. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Self-Tanning Products store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Fake Bake Shopify store analysis • Self-Tanning ProductsBeauty & Personal Care • Unlikely Dropshipper • Rating: B+

Last updated: