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Feliway

feliway.co.uk

FELIWAY® are the experts in cat well-being. Our cat-calming solutions reduce common signs of stress and enhance happiness for your cat using feline pheromones.

57/100
EcomScout Rating
Rank #5,159 of 125,416
Products
17
Category Rank
N/A

Pet Supplies Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$9.1M/mo
Total Stores
1,092
Avg Revenue
$8K/mo
Top 10% Threshold
$133K/mo

Competition Breakdown

15%
38%
26%
8%
12%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Pet Supplies market generates $9M/month across 1,092 stores
  • 12% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Pet Supplies stores earn $133K+/month
  • This store outperforms 94% of Pet Supplies competitors
  • Low average order value ($0) — consider bundling or upsells
  • 136 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
71.7%
Pages/Visit
1.5
Avg. Time on Site
23s
Avg. Product Price
$26

Range: $0 - $60

Rating Breakdown

Business Quality85/100
Revenue Performance71/100
Traffic Growth60/100
Marketing Efficiency50/100

Traffic Sources

Search45.5%
Direct39.8%
Social6.7%
Referrals6.4%
Paid Referrals1.3%
Mail0.1%

Marketing & Ad Spend

Monthly Ad Spend

$149

Google Ads estimate

Top Paid Keywords

KeywordVolumeCPCCost/mo
healthy cat treatsEasy1K$2.08$598
pheromone spray for catsEasy320--
stop cat peeing on bedEasy250$0.95-
why is my cat scared of everythingEasy135--
cat pheromone plug inEasy44--

Trustpilot Rating

0.0

0 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
33.9%
🇺🇸United States
19.1%
🇮🇳India
5.0%
🇦🇺Australia
4.6%
🇳🇱Netherlands
4.0%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

feliway"feliway"cat pheromone diffuserfeliway for catswhy is my cat purring next to me on my bed

Tech Stack & Apps

Browse All Apps →

E-commerce Platform

ShopifyOpenCart

CDN

AWS CloudFront

Subscriptions

ReChargeReCharge Subscriptions

Forms

Contact FormShopify Forms

Analytics

Microsoft ClarityGoogle AnalyticsGoogle Tag Manager

Customer Support

Gorgias

Trending Pet Supplies Products

Products gaining popularity in Pet Supplies right now, based on Amazon & Google Trends data.

KSIIA Washable Dog Bed Deluxe Plush Dog Crate Beds Comfy Kennel Pad Anti-Slip Pet Sleeping Mat for Large, Jumbo, Medium, Small Dogs Breeds, 35" x 23", Gray

KSIIA Washable Dog Bed Deluxe Plush Dog Crate Beds Comfy Kennel Pad Anti-Slip Pet Sleeping Mat for Large, Jumbo, Medium, Small Dogs Breeds, 35" x 23", Gray

86
$17.49+28%
Hoewina Dog & Cat Bed for Indoor Cats, 20in Calming Donut Bed for Puppy and Kitten, Washable Round Fluffy Pet Bed for Small Medium Dogs and Cats (Light Grey)

Hoewina Dog & Cat Bed for Indoor Cats, 20in Calming Donut Bed for Puppy and Kitten, Washable Round Fluffy Pet Bed for Small Medium Dogs and Cats (Light Grey)

77
$11.85+33%
Purina ONE Dry Dog Food Lamb and Rice Formula - 31.1 lb. Bag

Purina ONE Dry Dog Food Lamb and Rice Formula - 31.1 lb. Bag

70
$48.98+24%
Pedigree Adult Dry Dog Food, Complete Nutrition, Grilled Steak & Vegetable Flavor, 18 lb. Bag

Pedigree Adult Dry Dog Food, Complete Nutrition, Grilled Steak & Vegetable Flavor, 18 lb. Bag

69
$16.98+17%
See all trending Pet Supplies products

Frequently Asked Questions About Feliway

Is Feliway a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Feliway is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.

Is Feliway safe to buy from? Is it a scam?

We don't have Trustpilot review data for Feliway. However, our EcomScout rating is A+ (57/100). Note: This store shows signs of dropshipping, which may mean longer shipping times (15-45 days).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is Feliway's EcomScout rating and what does it mean?

Feliway has an EcomScout rating of A+ (57/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Feliway generate?

Feliway receives approximately 2.4M visits per year with estimated monthly revenue of $176.1K - $411.0K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Feliway use?

We detected 2 Shopify apps on Feliway, including Checkout Buddy, Quake AI Chadbot: Fastest Ever. The store uses the "feliway-uk-retainer/live" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Pet Supplies store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Feliway. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Pet Supplies store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Feliway Shopify store analysis • Pet SuppliesNiche • Likely Dropshipper • Rating: A+

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