FilterTime
filtertime.comFilterTime receives an EcomScout Rating of B+ (50/100), ranking #9,977 out of 139,120 Shopify stores we track. This General Merchandise Retail store attracts 187.5K visits per year with estimated revenue of $9.0K - $21.0K/mo..
Store descriptionAlways on-time home air filter subscription service. All sizes and various MERV qualities available. Save money, protect your HVAC system, and breathe cleaner air with our air filter subscription service. Bulk available.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: Search 60%, Social 30%, Direct 10%. This indicates a content-driven organic growth strategy.
Ad spend: Estimated $945/mo in paid search ($11.3K/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 4.7/5 based on 1,819 reviews. Excellent reputation — customers rate this store highly.
Top markets: US (91%), IN (8%), GB (1%).
General Merchandise Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The General Merchandise market generates $2M/month across 443 stores
- •12% are enterprise stores (>$100K/mo) — achievable market
- •Top 10% of General Merchandise stores earn $117K+/month
- •This store outperforms 96% of General Merchandise competitors
- •Low average order value ($0) — consider bundling or upsells
- •55 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in General Merchandise
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$945
Google Ads estimate
Yearly Ad Budget
$11K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| air filters | 10K | $2.59 | $86.7K |
| air conditioner filtersEasy | 2K | $3.17 | $5.1K |
| air filter replacement | 1K | $2.78 | $8.1K |
| air filter subscriptionEasy | 810 | $5.65 | $2.0K |
| air filters delivery | 720 | $6.27 | - |
Trustpilot Rating
1,819 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- High business quality and trust indicators
- Excellent Trustpilot rating and review volume
Weaknesses
- Revenue performance needs improvement
- Traffic and growth metrics are below average
- Product catalog quality is poor
Recommendations
- Focus on increasing AOV, improving conversion rates, and expanding product lines
- Invest in SEO, content marketing, and social media to drive more traffic
- Enhance product descriptions, add more images, and expand catalog
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Top Keywords
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (1)
スマホナビゲーション｜リテリア Navigation0Payment
Reviews
Analytics
Google Analytics
Google Tag ManagerJavaScript
Fonts
Popups
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Frequently Asked Questions About FilterTime
Is FilterTime a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, FilterTime is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is FilterTime safe to buy from? Is it a scam?
FilterTime has a Trustpilot rating of 4.7/5 based on 1,819 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is B+ (50/100).
What is FilterTime's EcomScout rating and what does it mean?
FilterTime has an EcomScout rating of B+ (50/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.
How much traffic and revenue does FilterTime generate?
FilterTime receives approximately 187.5K visits per year with estimated monthly revenue of $9.0K - $21.0K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does FilterTime use?
We detected 1 Shopify apps on FilterTime, including スマホナビゲーション｜リテリア Navigation. The store uses the "#ffffff" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this General Merchandise store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against FilterTime. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a General Merchandise store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.