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First Aid Beauty

firstaidbeauty.com
76/100
EcomScout

First Aid Beauty receives an EcomScout Rating of S (76/100), ranking #669 out of 905,381 Shopify stores we track. This Skin Care Beauty & Personal Care store attracts 2.4M visits per year with estimated revenue of $162.1K - $315.3K/mo. It offers 93 products at an average price of $35.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$162.1K - $315.3K/mo
Est. Traffic/mo
198.1K
Products
93
Top Market
US (73%)
Top Channel
organic (48%)
Trustpilot
3.8/5 (2)

Store Intelligence Summary

Traffic breakdown: organic 48%, paid 23%, social 9%, direct 7%.

Product pricing: Average price of $35 (range: $27 – $49). Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $11.3K/mo in paid search ($135.7K/yr). Moderate paid strategy supplementing organic growth.

Customer trust: Trustpilot score 3.8/5 based on 2 reviews. Good standing with customers.

Top markets: US (73%), CA (4%), GB (2%).

Best-selling product: Ultra Repair Cream Intense Hydration ($42). Other top sellers include KP Bump Eraser Body Scrub 10% AHA, Brighten + Glow Facial Radiance Pads with Glycolic + Lactic Acids, Ultra Gentle Pure Skin Face Cleanser.

How is the EcomScout Rating calculated? The S grade (76/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Skin Care Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$2.4M/mo
Total Stores
1,413
Avg Revenue
$2K/mo
Top 10% Threshold
$27K/mo

Competition Breakdown

42%
38%
14%
4%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Skin Care market generates $2M/month across 1,413 stores
  • 4% are enterprise stores (>$100K/mo) — achievable market
  • 80% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Skin Care stores earn $27K+/month
  • This store outperforms 94% of Skin Care competitors
  • Low average order value ($0) — consider bundling or upsells
  • 52 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
46.8%
Pages/Visit
2.7
Avg. Time on Site
52s
Avg. Product Price
$35

Range: $27 - $49

Rating Breakdown

Traffic Growth90/100
Business Quality80/100
Marketing Efficiency75/100
Revenue Performance71/100
Trustpilot65/100

Traffic Sources

organic47.5%
paid22.8%
social9.5%
direct6.8%
referral2.1%

Marketing & Ad Spend

Monthly Ad Spend

$11K

Google Ads estimate

Yearly Ad Budget

$136K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
beauty76K$0.49$1.5K
first aid beautyEasy26K$0.46$1.7K
micellar waterEasy17K--
skinceuticals c e ferulicEasy11K$3.39$5.0K
what is eczema9K$0.88$7.6K

Trustpilot Rating

3.8

2 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
73.5%
🇨🇦Canada
4.4%
🇬🇧United Kingdom
1.9%
🇦🇺Australia
1.6%
🇮🇳India
1.6%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators

Shopify Theme

Detecting theme...

Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Blue Lizard Sensitive Mineral SPF 50 Sunscreen Lotion, 100% Mineral Sunscreen, UVA/UVB Protection, Infused with organic Aloe Vera, Soothes and Hydrates, 5 fl oz

Blue Lizard Sensitive Mineral SPF 50 Sunscreen Lotion, 100% Mineral Sunscreen, UVA/UVB Protection, Infused with organic Aloe Vera, Soothes and Hydrates, 5 fl oz

97
$15.49+129%
medicube Toner Pads Zero Pore Pad 2.0 | Dual-Textured Facial Pad for Exfoliation and Pore Care with 4.5% AHA Lactic Acid, 0.45% BHA Salicylic Acid | Ideal for All, Korean Skin Care, 70 Pads (1 Pack)

medicube Toner Pads Zero Pore Pad 2.0 | Dual-Textured Facial Pad for Exfoliation and Pore Care with 4.5% AHA Lactic Acid, 0.45% BHA Salicylic Acid | Ideal for All, Korean Skin Care, 70 Pads (1 Pack)

91
$18.90+145%
Banana Boat Sport Ultra SPF 50 Sunscreen Spray | Banana Boat Sunscreen Spray SPF 50, Water Resistant, Oxybenzone Free, Sunblock, 6oz each Twin Pack

Banana Boat Sport Ultra SPF 50 Sunscreen Spray | Banana Boat Sunscreen Spray SPF 50, Water Resistant, Oxybenzone Free, Sunblock, 6oz each Twin Pack

86
$13.97+136%
CeraVe Moisturizing Cream, Body and Face Moisturizer for Dry Skin, Body Cream with Hyaluronic Acid and Ceramides, Daily Moisturizer, Oil-Free, Fragrance Free, Non-Comedogenic, 19 Ounce

CeraVe Moisturizing Cream, Body and Face Moisturizer for Dry Skin, Body Cream with Hyaluronic Acid and Ceramides, Daily Moisturizer, Oil-Free, Fragrance Free, Non-Comedogenic, 19 Ounce

86
$17.06+97%
Explore all trending products

Frequently Asked Questions About First Aid Beauty

Is First Aid Beauty a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, First Aid Beauty is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is First Aid Beauty safe to buy from? Is it a scam?

First Aid Beauty has a Trustpilot rating of 3.8/5 based on 2 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is S (76/100).

What is First Aid Beauty's EcomScout rating and what does it mean?

First Aid Beauty has an EcomScout rating of S (76/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does First Aid Beauty generate?

First Aid Beauty receives approximately 2.4M visits per year with estimated monthly revenue of $162.1K - $315.3K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does First Aid Beauty use?

We detected 7 Shopify apps on First Aid Beauty, including Yotpo Reviews & UGC, Shop, ReCharge Subscriptions and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Skin Care store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against First Aid Beauty. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Skin Care store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

First Aid Beauty Shopify store analysis • Skin CareBeauty & Personal Care • Unlikely Dropshipper • Rating: S

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