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Flora homepage screenshot
43/100
EcomScout

Flora receives an EcomScout Rating of B+ (43/100), ranking #31,146 out of 416,242 Shopify stores we track. This Cosmetics Beauty & Personal Care store attracts 13.7K visits per year with estimated revenue of $345 - $671/mo. It offers 8 products at an average price of $122.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$345 - $671/mo
Est. Traffic/mo
1.1K
Products
8
Top Market
MA (100%)
Top Channel
N/A
Trustpilot
1.5/5 (72)

Store Intelligence Summary

Product pricing: Average price of $122 (range: $59 – $229). Positioned in the premium segment.

0

Customer trust: Trustpilot score 1.5/5 based on 72 reviews. Mixed reviews — potential service or quality concerns.

Top markets: MA (100%).

Best-selling product: Gamme Argan & Safran - Trésor d'Orient pour une Peau Éclatante ($209). Other top sellers include Gamme Flora Rituals - Beauté & Sensualité Premium, Baume Hydratant – Argan BIO & Safran – 150 g, Gommage Corporel – Argan BIO & Safran – 250 g.

How is the EcomScout Rating calculated? The B+ grade (43/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Cosmetics Market Intelligence

Benchmark this competitor against the market

Top 90%
by revenue
Market Size
$743K/mo
Total Stores
359
Avg Revenue
$2K/mo
Top 10% Threshold
$49K/mo

Competition Breakdown

35%
37%
18%
4%
6%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Cosmetics market generates $1M/month across 359 stores
  • 6% are enterprise stores (>$100K/mo) — achievable market
  • 72% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Cosmetics stores earn $49K+/month
  • This store outperforms 96% of Cosmetics competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
29.5%
Pages/Visit
2.4
Avg. Time on Site
49s
Avg. Product Price
$122

Range: $59 - $229

Rating Breakdown

Business Quality80/100
Traffic Growth60/100
Trustpilot45/100
Revenue Performance35/100
Marketing Efficiency7/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Trustpilot Rating

1.5

72 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇲🇦Morocco
100.0%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Frequently Asked Questions About Flora

Is Flora a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Flora is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Flora safe to buy from? Is it a scam?

Flora has a Trustpilot rating of 1.5/5 based on 72 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is B+ (43/100).

What is Flora's EcomScout rating and what does it mean?

Flora has an EcomScout rating of B+ (43/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Flora generate?

Flora receives approximately 13.7K visits per year with estimated monthly revenue of $345 - $671/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Flora use?

We detected 3 Shopify apps on Flora, including Releasit COD Form & Upsells, Block hook, Rsi buy now button.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Cosmetics store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Flora. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Cosmetics store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Flora Shopify store analysis • CosmeticsBeauty & Personal Care • Unlikely Dropshipper • Rating: B+

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