FOCO
foco.comFOCO receives an EcomScout Rating of S (80/100), ranking #179 out of 893,038 Shopify stores we track. This Fan Gear Sports & Outdoors store attracts 6.2M visits per year with estimated revenue of $571.8K - $1.2M/mo. It offers 2.5K+ products at an average price of $67.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: organic 28%, direct 20%, paid 17%, social 12%.
Product pricing: Average price of $67 (range: $60 – $85). Mid-range pricing strategy.
Ad spend: Estimated $313.6K/mo in paid search ($3.8M/yr). Heavy ad investor — likely scaling aggressively through paid channels.
Customer trust: Trustpilot score 3.0/5 based on 816 reviews. Mixed reviews — potential service or quality concerns.
Top markets: US (79%), GB (5%), CA (3%).
Best-selling product: Travis Bazzana Cleveland Guardians First Career Walk-Off Bobblehead ($80). Other top sellers include Ronald Acuna Jr Atlanta Braves Retro 8 Bit Bobblehead, Hello Kitty® San Francisco Giants At The Ball Game Mini Bobblehead, Hello Kitty® Seattle Mariners At The Ball Game Mini Bobblehead.
Fan Gear Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Fan Gear market generates $0M/month across 4 stores
- •75% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Fan Gear stores earn $9K+/month
- •This store outperforms 92% of Fan Gear competitors
- •Low average order value ($0) — consider bundling or upsells
Top Apps in Fan Gear
Best Selling Products
#1Travis Bazzana Cleveland Guardians First Career Walk-Off Bobblehead
$80
#2Ronald Acuna Jr Atlanta Braves Retro 8 Bit Bobblehead
$80
#3Hello Kitty® San Francisco Giants At The Ball Game Mini Bobblehead
$60
#4Hello Kitty® Seattle Mariners At The Ball Game Mini Bobblehead
$60
#5Hello Kitty® New York Yankees At The Ball Game Mini Bobblehead
$60
#6Hello Kitty® Kansas City Royals At The Ball Game Mini Bobblehead
$60
#7Hello Kitty® Philadelphia Phillies At The Ball Game Mini Bobblehead
$60
#8Hello Kitty® Houston Astros At The Ball Game Mini Bobblehead
$60
#9Hello Kitty® Detroit Tigers At The Ball Game Mini Bobblehead
$60
#10Hello Kitty® New York Mets At The Ball Game Mini Bobblehead
$60
Range: $60 - $85
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$314K
Google Ads estimate
Yearly Ad Budget
$3.8M
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| texas aEasy | 677K | $1.57 | - |
| crocsEasy | 608K | $0.23 | - |
| 49ersEasy | 244K | $0.78 | $3.0K |
| chicago bearsEasy | 182K | $0.91 | $3.5K |
| boston celticsEasy | 130K | $0.65 | $20 |
Trustpilot Rating
816 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Excellent traffic and growth metrics
- High business quality and trust indicators
- High-quality product catalog
- Strong marketing efficiency and ROI
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (7)
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Frequently Asked Questions About FOCO
Is FOCO a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, FOCO is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is FOCO safe to buy from? Is it a scam?
FOCO has a Trustpilot rating of 3.0/5 based on 816 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is S (80/100).
What is FOCO's EcomScout rating and what does it mean?
FOCO has an EcomScout rating of S (80/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does FOCO generate?
FOCO receives approximately 6.2M visits per year with estimated monthly revenue of $571.8K - $1.2M/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does FOCO use?
We detected 7 Shopify apps on FOCO, including Yotpo Reviews & UGC, Shop, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Fan Gear store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against FOCO. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Fan Gear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.