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Fragrantvilla

fragrantvilla.com
61/100
EcomScout

Fragrantvilla receives an EcomScout Rating of S (61/100), ranking #7,624 out of 686,396 Shopify stores we track. This Fragrances Beauty & Personal Care store attracts 240.7K visits per year with estimated revenue of $18.2K - $35.5K/mo. It offers 250 products at an average price of $41.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$18.2K - $35.5K/mo
Est. Traffic/mo
20.1K
Products
250
Top Market
US (72%)
Top Channel
referral (29%)
Trustpilot
4.4/5 (146)

Store Intelligence Summary

Traffic breakdown: referral 29%, direct 22%.

Product pricing: Average price of $41 (range: $25 – $150). Mid-range pricing strategy.

Ad spend: Estimated $40/mo in paid search ($480/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.4/5 based on 146 reviews. Good standing with customers.

Top markets: US (72%), AE (7%), IN (6%).

Best-selling product: Armaf Odyssey Soda Pop Eau de Parfum 3.4 oz ($42.99). Other top sellers include Lattafa Pride Nebras Eau de Parfum for Men & Women 3.4 oz, Lattafa Pride Nebras Elixir Eau de Parfum for Men & Women 3.4 oz, Fragrance Story Drug Eau De Parfum 3.4 oz for Women.

How is the EcomScout Rating calculated? The S grade (61/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Fragrances Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$8.6M/mo
Total Stores
1,500
Avg Revenue
$6K/mo
Top 10% Threshold
$114K/mo

Competition Breakdown

21%
40%
22%
6%
11%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Fragrances market generates $9M/month across 1,500 stores
  • 11% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Fragrances stores earn $114K+/month
  • This store outperforms 95% of Fragrances competitors
  • Low average order value ($0) — consider bundling or upsells
  • 168 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
37.5%
Pages/Visit
2.8
Avg. Time on Site
52s
Avg. Product Price
$41

Range: $25 - $150

Rating Breakdown

Trustpilot90/100
Business Quality76/100
Traffic Growth75/100
Revenue Performance46/100
Marketing Efficiency36/100

Traffic Sources

referral29.0%
direct22.2%
organic0.0%
paid0.0%
social0.0%

Marketing & Ad Spend

Monthly Ad Spend

$40

Google Ads estimate

Yearly Ad Budget

$480

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
do perfume oils last longerEasy44$1.98-

Trustpilot Rating

4.4

146 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
71.6%
🇦🇪United Arab Emirates
7.5%
🇮🇳India
6.3%
🇻🇳Vietnam
4.9%
🇬🇧United Kingdom
3.9%

Analysis

Strengths

  • Excellent Trustpilot rating and review volume

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates

Shopify Theme

Detecting theme...

Trending Fragrances Products

Products gaining popularity in Fragrances right now, based on Amazon & Google Trends data.

eos Cashmere Body Mist, Vanilla Musk & Cozy Caramel, Hair Mist and Body Spray for Women, Moisturizing Formula with Hyaluronic Acid, Vegan, Cruelty-Free, 6 fl oz

eos Cashmere Body Mist, Vanilla Musk & Cozy Caramel, Hair Mist and Body Spray for Women, Moisturizing Formula with Hyaluronic Acid, Vegan, Cruelty-Free, 6 fl oz

91
$12.89+134%
Nautica Voyage Eau De Toilette, Cologne and Fragrance For Men, Fresh, Romantic, Fruity Scent Woody, Aquatic Notes of Apple, Water Lotus, Cedarwood, and Musk Ideal Day Wear, Long Lasting 3.3Fl oz

Nautica Voyage Eau De Toilette, Cologne and Fragrance For Men, Fresh, Romantic, Fruity Scent Woody, Aquatic Notes of Apple, Water Lotus, Cedarwood, and Musk Ideal Day Wear, Long Lasting 3.3Fl oz

90
$17.69+31%
Bodycology Long-Lasting Fragrance Body Mist, Cherry Blossom, 8 fl oz

Bodycology Long-Lasting Fragrance Body Mist, Cherry Blossom, 8 fl oz

90
$4.97+134%
Bellavita Luxury Honey Oud Eau de Parfum | 100 ml (3.4 fl.oz.) | Perfume for Men and Women | Sweet Honey, Bergamot, Oud, and Amber Notes | Women's Day Special

Bellavita Luxury Honey Oud Eau de Parfum | 100 ml (3.4 fl.oz.) | Perfume for Men and Women | Sweet Honey, Bergamot, Oud, and Amber Notes | Women's Day Special

90
$20.99+134%
See all trending Fragrances products

Frequently Asked Questions About Fragrantvilla

Is Fragrantvilla a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Fragrantvilla is classified as "Likely Dropshipper". Indicators include: Uses dropshipping apps, Suspicious pricing patterns.

Is Fragrantvilla safe to buy from? Is it a scam?

Fragrantvilla has a Trustpilot rating of 4.4/5 based on 146 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (61/100).

What is Fragrantvilla's EcomScout rating and what does it mean?

Fragrantvilla has an EcomScout rating of S (61/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Fragrantvilla generate?

Fragrantvilla receives approximately 240.7K visits per year with estimated monthly revenue of $18.2K - $35.5K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Fragrantvilla use?

We detected 14 Shopify apps on Fragrantvilla, including Shop, Trustpilot, Loox Photo Reviews and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Fragrances store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Fragrantvilla. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Fragrances store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Fragrantvilla Shopify store analysis • FragrancesBeauty & Personal Care • Likely Dropshipper • Rating: S

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