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FRM Shop homepage screenshot

FRM Shop

frmtegelwerk.nl
B+
49/100
EcomScout

FRM Shop receives an EcomScout Rating of B+ (49/100), ranking #57,961 out of 1,194,678 Shopify stores we track. This Cleaning Products Home & Garden store attracts 183.6K visits per year with estimated revenue of $5.9K - $13.1K/mo. It offers 39 products at an average price of €28.

Analysis by EcomScout Research Team · How we calculate ratings

Cleaning ProductsHome & GardenSchoonmaakmiddelen
Est. Revenue/mo
$5.9K - $13.1K/mo
Est. Traffic/mo
15.3K
Products
39
Top Market
NL (100%)
Top Channel
social (47%)
Trustpilot
4.4/5 (556)

Store Intelligence Summary

Traffic breakdown: social 47%, organic 19%, direct 17%, paid 6%.

Product pricing: Average price of €28 (range: €9 – €90) — ≈ $30 USD. Budget-friendly positioning targeting volume sales.

Customer trust: Trustpilot score 4.4/5 based on 556 reviews. Good standing with customers.

Top markets: NL (100%).

Best-selling product: FRM Cadeaubon (€25). Other top sellers include FRM startpakket Probiotica Sanitair, FRM Deep Clean reiniger, FRM Sprayer.

How is the EcomScout Rating calculated? The B+ grade (49/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Cleaning Products Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$635K/mo
Total Stores
333
Avg Revenue
$2K/mo
Top 10% Threshold
$25K/mo

Competition Breakdown

42%
32%
20%
4%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • •The Cleaning Products market generates $1M/month across 333 stores
  • •4% are enterprise stores (>$100K/mo) — achievable market
  • •74% of stores earn less than $10K/month — relatively low barrier to entry
  • •Top 10% of Cleaning Products stores earn $25K+/month
  • •This store outperforms 92% of Cleaning Products competitors
  • •Low average order value ($0) — consider bundling or upsells

Top Apps in Cleaning Products

Shop85%Block83%Judge.me Product Reviews47%Klaviyo: Email Marketing & SMS45%

Best Selling Products

FRM Cadeaubon#1

FRM Cadeaubon

€25≈ $27

FRM startpakket Probiotica Sanitair#2

FRM startpakket Probiotica Sanitair

€35.95≈ $39

FRM Deep Clean reiniger#3

FRM Deep Clean reiniger

€28.95≈ $32

FRM Sprayer#4

FRM Sprayer

€8.95≈ $9.76

FRM Quick Dry Droogdoek™#5

FRM Quick Dry Droogdoek™

€29.95≈ $33

FRM Probiotica Sanitair#6

FRM Probiotica Sanitair

€28.95≈ $32

FRM Simply Clean Toverdoeken#7

FRM Simply Clean Toverdoeken

€18.95≈ $21

FRM Probiotica Interieur#8

FRM Probiotica Interieur

€28.95≈ $32

FRM Probiotica Vloer#9

FRM Probiotica Vloer

€28.95≈ $32

FRM Speed reiniger#10

FRM Speed reiniger

€26.95≈ $29

Analyzing...
Bounce Rate
50.5%
Pages/Visit
4.9
Avg. Time on Site
2m 31s
Avg. Product Price
€28

≈ $30 USD

Range: €9 - €90

Rating Breakdown

Trustpilot95/100
Business Quality80/100
Traffic Growth65/100
Revenue Performance29/100

Traffic Sources

social47.3%
organic19.5%
direct17.3%
paid5.6%
referral2.7%

Trustpilot Rating

4.4

556 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇳🇱Netherlands
100.0%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Start building your keyword presence: invest in SEO content and consider PPC campaigns to establish visibility
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (9)

Back in Stock4.9Pre-Order0Klaviyo: Email Marketing & SMSUpPromote Affiliate MarketingJudge.me Product Reviews5.0Frequently Bought Together4.9BlockSecomTrustpilot3.5

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Frequently Asked Questions About FRM Shop

Is FRM Shop a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, FRM Shop is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is FRM Shop safe to buy from? Is it a scam?

FRM Shop has a Trustpilot rating of 4.4/5 based on 556 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is B+ (49/100).

What is FRM Shop's EcomScout rating and what does it mean?

FRM Shop has an EcomScout rating of B+ (49/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does FRM Shop generate?

FRM Shop receives approximately 183.6K visits per year with estimated monthly revenue of $5.9K - $13.1K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does FRM Shop use?

We detected 9 Shopify apps on FRM Shop, including Back in Stock, Pre-Order, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Cleaning Products store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against FRM Shop. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Cleaning Products store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

FRM Shop Shopify store analysis • Cleaning Products • Home & Garden • Unlikely Dropshipper • Rating: B+

Last updated: August 9, 2026

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