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ghdhair.com

ghdhair.com
64/100
EcomScout

ghdhair.com receives an EcomScout Rating of S (64/100), ranking #2,664 out of 138,625 Shopify stores we track. This Haircare Beauty & Personal Care store attracts 11.0M visits per year with estimated revenue of $644.8K - $1.5M/mo..

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$644.8K - $1.5M/mo
Est. Traffic/mo
917.4K
Products
N/A
Top Market
GB (19%)
Top Channel
Search (62%)
Est. Ad Spend/mo
$28.2K

Store Intelligence Summary

Traffic breakdown: Search 62%, Direct 21%, Mail 5%, Referrals 4%. This indicates a content-driven organic growth strategy.

Ad spend: Estimated $28.2K/mo in paid search ($338.3K/yr). Moderate paid strategy supplementing organic growth.

Top markets: GB (19%), IT (10%), DE (10%).

How is the EcomScout Rating calculated? The S grade (64/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Haircare Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$9.9M/mo
Total Stores
688
Avg Revenue
$14K/mo
Top 10% Threshold
$188K/mo

Competition Breakdown

12%
31%
27%
9%
20%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Haircare market generates $10M/month across 688 stores
  • 20% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Haircare stores earn $188K+/month
  • This store outperforms 92% of Haircare competitors
  • Low average order value ($0) — consider bundling or upsells
  • 138 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
47.4%
Pages/Visit
3.5
Avg. Time on Site
1m 38s

Rating Breakdown

Marketing Efficiency85/100
Business Quality80/100
Revenue Performance76/100
Traffic Growth65/100

Traffic Sources

Search62.3%
Direct21.5%
Mail5.2%
Referrals4.0%
Social3.5%
Paid Referrals1.0%

Marketing & Ad Spend

Monthly Ad Spend

$28K

Google Ads estimate

Yearly Ad Budget

$338K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
dyson air wrapEasy25K--
hair dryer22K$0.23$207
ghdEasy16K$0.65$2.9K
flat ironEasy13K$0.91$14.4K
hair straightenerEasy12K$0.99$4.1K

Top Countries

🇬🇧United Kingdom
19.2%
🇮🇹Italy
9.9%
🇩🇪Germany
9.9%
🇦🇺Australia
7.7%
🇺🇸United States
6.8%

Analysis

Strengths

  • High business quality and trust indicators
  • Strong marketing efficiency and ROI

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Product catalog quality is poor

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Enhance product descriptions, add more images, and expand catalog

Shopify Theme

Detecting theme...

Top Keywords

ghdghdsghd hair straightenerghd chronospiastra ghd

Tech Stack & Apps

CDN

Cloudflare

Trending Haircare Products

Products gaining popularity in Haircare right now, based on Amazon & Google Trends data.

Revlon Compact Hair Dryer | 1875W Lightweight Design, Perfect for Travel, (Black)

Revlon Compact Hair Dryer | 1875W Lightweight Design, Perfect for Travel, (Black)

82
$14.98+317%
Olaplex Nº. 6 Bond Smoother: Leave-In Styling Treatment | Smooths, Conditions, & Strengthens | Frizz Control for Up to 72 Hours | For Coily, Curly, Straight, and Wavy, 100 mL / 3.3 Fl Oz

Olaplex Nº. 6 Bond Smoother: Leave-In Styling Treatment | Smooths, Conditions, & Strengthens | Frizz Control for Up to 72 Hours | For Coily, Curly, Straight, and Wavy, 100 mL / 3.3 Fl Oz

75
$22.40+31%
REVLON Infrared Ionic Hair Dryer with Diffuser & Concentrator, 2 Speed Settings, Blow Dryer with Tourmaline Technology for Frizz Control, 1875 Watt Power for Fast Drying, Suitable for All Hair Types

REVLON Infrared Ionic Hair Dryer with Diffuser & Concentrator, 2 Speed Settings, Blow Dryer with Tourmaline Technology for Frizz Control, 1875 Watt Power for Fast Drying, Suitable for All Hair Types

73
$26.19+35%
L3 Level 3 Styling Powder - Natural Look Mens Powder - Easy to Apply with No Oil or Greasy Residue (Small - 30 Grams)

L3 Level 3 Styling Powder - Natural Look Mens Powder - Easy to Apply with No Oil or Greasy Residue (Small - 30 Grams)

71
$9.80+14%
See all trending Haircare products

Frequently Asked Questions About ghdhair.com

Is ghdhair.com a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, ghdhair.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is ghdhair.com safe to buy from? Is it a scam?

We don't have Trustpilot review data for ghdhair.com. However, our EcomScout rating is S (64/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is ghdhair.com's EcomScout rating and what does it mean?

ghdhair.com has an EcomScout rating of S (64/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does ghdhair.com generate?

ghdhair.com receives approximately 11.0M visits per year with estimated monthly revenue of $644.8K - $1.5M/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does ghdhair.com use?

App detection data for ghdhair.com is being updated. The store uses the "Unknown" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Haircare store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against ghdhair.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Haircare store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

ghdhair.com Shopify store analysis • HaircareBeauty & Personal Care • Unlikely Dropshipper • Rating: S

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