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Goodinary

goodinary.com
39/100
EcomScout

Goodinary receives an EcomScout Rating of B+ (39/100), ranking #21,300 out of 138,994 Shopify stores we track. This Decor Home & Garden store attracts 345.0K visits per year with estimated revenue of $15.0K - $35.0K/mo. It offers 250 products at an average price of $40.

Store descriptionGoodinary creates cozy home essentials designed for everyday comfort. From soft bedding to thoughtful home pieces, we help you create a calm, comfortable space you’ll love coming home to.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$15.0K - $35.0K/mo
Est. Traffic/mo
28.8K
Products
250
Top Market
US (91%)
Top Channel
Search (100%)
Est. Ad Spend/mo
$154

Store Intelligence Summary

Traffic breakdown: Search 100%. This indicates a content-driven organic growth strategy.

Product pricing: Average price of $40 (range: $36 – $43). Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $154/mo in paid search ($1.8K/yr). Lean ad budget — primarily relying on organic or social channels.

0

Top markets: US (91%), AU (9%).

Best-selling product: Goodinary® Self Adhesive Portable Blackout Curtains ($$29.00). Other top sellers include Goodinary® Side Sleeper Pillow with Arm Holes, Goodinary® Double Support Travel Pillow, Goodinary® Weighted Sleep Mask.

How is the EcomScout Rating calculated? The B+ grade (39/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Decor Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$13.6M/mo
Total Stores
967
Avg Revenue
$14K/mo
Top 10% Threshold
$204K/mo

Competition Breakdown

34%
27%
10%
19%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Decor market generates $14M/month across 967 stores
  • 19% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Decor stores earn $204K+/month
  • This store outperforms 93% of Decor competitors
  • Low average order value ($0) — consider bundling or upsells
  • 182 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
48.8%
Pages/Visit
2.1
Avg. Time on Site
46s
Avg. Product Price
$40

Range: $36 - $43

Rating Breakdown

Business Quality80/100
Revenue Performance46/100
Traffic Growth45/100
Marketing Efficiency22/100

Traffic Sources

Search100.0%
Social0.0%

Marketing & Ad Spend

Monthly Ad Spend

$154

Google Ads estimate

Yearly Ad Budget

$2K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
home essentials4K$0.33$173

Trustpilot Rating

0.0

0 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
90.8%
🇦🇺Australia
9.2%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

long sausage pillowbig organic plush toygiant plushieshug pillowdistance between 14393 washington boulevard and 28500 lorain rd, north olmsted, oh 44070

Tech Stack & Apps

Browse All Apps →

E-commerce Platform

Shopify

Analytics

Google AnalyticsGoogle Tag Manager

Sales Channels

ShopBuy Button channel

Payment

Shopify Payments

Email Marketing

Klaviyo: Email Marketing & SMSKlaviyo

CDN

AWS CloudFront

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Frequently Asked Questions About Goodinary

Is Goodinary a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Goodinary is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Goodinary safe to buy from? Is it a scam?

We don't have Trustpilot review data for Goodinary. However, our EcomScout rating is B+ (39/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is Goodinary's EcomScout rating and what does it mean?

Goodinary has an EcomScout rating of B+ (39/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Goodinary generate?

Goodinary receives approximately 345.0K visits per year with estimated monthly revenue of $15.0K - $35.0K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Goodinary use?

We detected 3 Shopify apps on Goodinary, including Advanced Predictive Search, Klaviyo Reviews, C: Mega Menu.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Decor store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Goodinary. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Decor store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Goodinary Shopify store analysis • DecorHome & Garden • Unlikely Dropshipper • Rating: B+

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