Back to Stores
Gravity Fitness homepage screenshot

Gravity Fitness

gravity.fitness
69/100
EcomScout

Gravity Fitness receives an EcomScout Rating of S (69/100), ranking #1,260 out of 199,057 Shopify stores we track. This Fitness Sports & Outdoors store attracts 2.1M visits per year with estimated revenue of $207.4K - $483.9K/mo. It offers 49 products at an average price of $43.

Store descriptionCalisthenics forms the foundation of all strength and movement. Mastering your own bodyweight is an essential part of being human. Discover beautifully simple movements that you can progress at the gym, at home, in sport and in life.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$207.4K - $483.9K/mo
Est. Traffic/mo
175.0K
Products
49
Top Market
GB (25%)
Top Channel
Search (55%)
Trustpilot
4.8/5 (3,750)

Store Intelligence Summary

Traffic breakdown: Search 55%, Direct 33%, Referrals 7%, Social 4%. This indicates a content-driven organic growth strategy.

Product pricing: Average price of $43 (range: $5 – $130). Mid-range pricing strategy.

Customer trust: Trustpilot score 4.8/5 based on 3,750 reviews. Excellent reputation — customers rate this store highly.

Top markets: GB (25%), US (14%), DE (6%).

Best-selling product: Gravity Fitness Portable Pull up Rack & Bag, Optional Extension Kit ($129.95). Other top sellers include Gravity Fitness Wooden Gymnastic Rings, Weighted Vest - 10kg, 20kg & 30kg, Gravity Fitness XL Adjustable Parallettes / Dips bars.

How is the EcomScout Rating calculated? The S grade (69/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Fitness Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$2.4M/mo
Total Stores
1,464
Avg Revenue
$2K/mo
Top 10% Threshold
$17K/mo

Competition Breakdown

36%
49%
11%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Fitness market generates $2M/month across 1,464 stores
  • 2% are enterprise stores (>$100K/mo) — achievable market
  • 85% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Fitness stores earn $17K+/month
  • This store outperforms 90% of Fitness competitors
  • Weights shows highest opportunity with $1,737 median revenue and medium competition
  • High average order value ($183) suggests premium positioning works well
Analyzing...
Bounce Rate
48.3%
Pages/Visit
1.8
Avg. Time on Site
1m 7s
Avg. Product Price
$43

Range: $5 - $130

Rating Breakdown

Trustpilot100/100
Business Quality76/100
Revenue Performance71/100
Traffic Growth60/100
Marketing Efficiency33/100

Traffic Sources

Search55.0%
Direct32.6%
Referrals6.8%
Social4.1%
Paid Referrals1.2%
Mail0.1%

Trustpilot Rating

4.8

3,750 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
25.3%
🇺🇸United States
13.7%
🇩🇪Germany
5.7%
🇮🇹Italy
4.8%
🇫🇷France
4.2%

Analysis

Strengths

  • Excellent Trustpilot rating and review volume

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics

Shopify Theme

Detecting theme...

Top Keywords

gravity fitnesspull up barcalisthenics equipmentparallettesgravity fitness pull up bar

Tech Stack & Apps

Browse All Apps →

Reviews

TrustpilotTrustpilotJudge.me Product ReviewsJudge.me

Analytics

Google AnalyticsGoogle Tag Manager

E-commerce Platform

Shopify

Payment

AfterpayShopify Payments

Sales Channels

Shop

Customer Support

Tidio Live Chat

Trending Fitness Products

Products gaining popularity in Fitness right now, based on Amazon & Google Trends data.

FITPLAM Adjustable dumbbell set,20/35/45/55/70/90lbs Free Weights set with upgraded nut, 5 in 1 Weight Set Used as Kettlebells, Barbell, Push up Stand, Fitness Exercise for Home Gym Suitable Men/Women

FITPLAM Adjustable dumbbell set,20/35/45/55/70/90lbs Free Weights set with upgraded nut, 5 in 1 Weight Set Used as Kettlebells, Barbell, Push up Stand, Fitness Exercise for Home Gym Suitable Men/Women

87
$68.39+156%
CAP Barbell Coated Hex Dumbbell Weight - Single | 10-120 lbs | Multiple Options

CAP Barbell Coated Hex Dumbbell Weight - Single | 10-120 lbs | Multiple Options

87
$27.99+156%
Amazon Basics Neoprene Dumbbell Hand Weights for Exercise and Muscle Toning

Amazon Basics Neoprene Dumbbell Hand Weights for Exercise and Muscle Toning

86
$32.67+142%
NordicTrack T Series

NordicTrack T Series

86
$599.00+156%
See all trending Fitness products

Frequently Asked Questions About Gravity Fitness

Is Gravity Fitness a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Gravity Fitness is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.

Is Gravity Fitness safe to buy from? Is it a scam?

Gravity Fitness has a Trustpilot rating of 4.8/5 based on 3,750 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (69/100).

What is Gravity Fitness's EcomScout rating and what does it mean?

Gravity Fitness has an EcomScout rating of S (69/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Gravity Fitness generate?

Gravity Fitness receives approximately 2.1M visits per year with estimated monthly revenue of $207.4K - $483.9K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Gravity Fitness use?

We detected 4 Shopify apps on Gravity Fitness, including GOAFFPRO ‑ Affiliate Marketing, Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS and more. The store uses the "SPEED | 24-01-2026" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Fitness store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Gravity Fitness. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Fitness store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Gravity Fitness Shopify store analysis • FitnessSports & Outdoors • Likely Dropshipper • Rating: S

Last updated: