Traffic breakdown: direct 13%, referral 2%.
Product pricing: Average price of £23 (range: £4 – £38) — ≈ $30 USD. Budget-friendly positioning targeting volume sales.
Ad spend: Estimated $260/mo in paid search ($3.1K/yr). Lean ad budget — primarily relying on organic or social channels.
Top markets: GB (83%), US (17%).
Best-selling product: Luxe Spa Gift Box (£37.99). Other top sellers include Build a Box, Luxe Spa Gift Box | Birthday Gift For Her, Hug In A Box | Self Care Spa Box.
How is the EcomScout Rating calculated? The B grade (38/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score.
Learn more about our methodology.