heelboy.com
heelboy.comheelboy.com receives an EcomScout Rating of A+ (56/100), ranking #25,155 out of 1,125,939 Shopify stores we track. This Footwear Fashion & Apparel store attracts 627.0K visits per year with estimated revenue of $74.5K - $161.4K/mo. It offers 2.5K+ products at an average price of CA$130.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: paid 36%, organic 32%, direct 19%, social 7%.
Product pricing: Average price of CA$130 (range: CA$10 – CA$270) — ≈ $97 USD. Mid-range pricing strategy.
Ad spend: Estimated $45/mo in paid search ($540/yr). Lean ad budget — primarily relying on organic or social channels.
Top markets: CA (91%), US (5%), IN (2%).
Best-selling product: Havaianas Women's Slim Square in Canyon Clay (CA$55). Other top sellers include TKEES Women's Julia in Sable, Archies Unisex Support Flip Flops in Lemon, Sam Edelman Women's Alie in Black.
Footwear Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Footwear market generates $10M/month across 4,887 stores
- •2% are enterprise stores (>$100K/mo) — achievable market
- •83% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Footwear stores earn $22K+/month
- •This store outperforms 91% of Footwear competitors
- •Sneakers shows highest opportunity with $2,147 median revenue and medium competition
- •High average order value ($196) suggests premium positioning works well
- •103 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Footwear
Best Selling Products
#1Havaianas Women's Slim Square in Canyon Clay
CA$55≈ $41
#2TKEES Women's Julia in Sable
CA$220≈ $163
#3Archies Unisex Support Flip Flops in Lemon
CA$50≈ $37
#4Sam Edelman Women's Alie in Black
CA$165≈ $122
#5Reebok Men's Nano 2.0 In Pearl M
CA$150≈ $111
#6FLOOF Women's For The Frill Sock in White
CA$10≈ $7.40
#7heel boy Sandal Charms in Red Silver, 5 pack
CA$16≈ $12
#8Kennie Rylie Retro Oval Shades in Black
CA$30≈ $22
#9Joybees Unisex Active Clog Adults in Black
CA$49.99≈ $37
#10G.H. Bass Women's Whitney Weejun in Wine
CA$270≈ $200
≈ $97 USD
Range: CA$10 - CA$270
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$45
Google Ads estimate
Yearly Ad Budget
$540
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| sandals for women | 6K | $0.43 | $902 |
| badgley mischka canada online | 121 | - | - |
Top Countries
Analysis
Strengths
- High business quality and trust indicators
- High-quality product catalog
Weaknesses
- Trustpilot rating and review volume need improvement
- Marketing efficiency and ROI need improvement
Recommendations
- Encourage customer reviews, respond to feedback, and improve customer service
- Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Similar Stores
View all →Trending Footwear Products
Products gaining popularity in Footwear right now, based on Amazon & Google Trends data.

Vans

adidas

New Balance

New Balance
Frequently Asked Questions About heelboy.com
Is heelboy.com a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, heelboy.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is heelboy.com safe to buy from? Is it a scam?
We don't have Trustpilot review data for heelboy.com. However, our EcomScout rating is A+ (56/100).Always check for secure payment options, return policies, and customer reviews before purchasing.
What is heelboy.com's EcomScout rating and what does it mean?
heelboy.com has an EcomScout rating of A+ (56/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does heelboy.com generate?
heelboy.com receives approximately 627.0K visits per year with estimated monthly revenue of $74.5K - $161.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does heelboy.com use?
We detected 9 Shopify apps on heelboy.com, including Shop, Yotpo Reviews & UGC, Judge.me Product Reviews and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Footwear store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against heelboy.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Footwear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.
