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Heidi Klein

heidiklein.com
61/100
EcomScout

Heidi Klein receives an EcomScout Rating of S (61/100), ranking #13,351 out of 1,117,951 Shopify stores we track. This Swimwear Fashion & Apparel store attracts 614.4K visits per year with estimated revenue of $142.2K - $308.0K/mo. It offers 528 products at an average price of £137.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$142.2K - $308.0K/mo
Est. Traffic/mo
51.2K
Products
528
Top Market
US (49%)
Top Channel
organic (33%)
Trustpilot
2.6/5 (21)

Store Intelligence Summary

Traffic breakdown: organic 33%, paid 16%, direct 12%, social 3%.

Product pricing: Average price of £137 (range: £50 – £265) — ≈ $174 USD. Positioned in the premium segment.

Ad spend: Estimated $1.5K/mo in paid search ($17.6K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 2.6/5 based on 21 reviews. Mixed reviews — potential service or quality concerns.

Top markets: US (49%), GB (41%), IN (6%).

Best-selling product: Navy Fold Over Bottom (£110). Other top sellers include Black U-Bar Halterneck Swimsuit, Black Racerback Swimsuit, Black Fold Over Bottom.

How is the EcomScout Rating calculated? The S grade (61/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Swimwear Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$3.4M/mo
Total Stores
1,443
Avg Revenue
$2K/mo
Top 10% Threshold
$29K/mo

Competition Breakdown

34%
45%
15%
4%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Swimwear market generates $3M/month across 1,443 stores
  • 4% are enterprise stores (>$100K/mo) — achievable market
  • 79% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Swimwear stores earn $29K+/month
  • This store outperforms 92% of Swimwear competitors
  • Low average order value ($0) — consider bundling or upsells
  • 59 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
58.8%
Pages/Visit
3.1
Avg. Time on Site
45s
Avg. Product Price
£137

≈ $174 USD

Range: £50 - £265

Rating Breakdown

Business Quality80/100
Traffic Growth75/100
Revenue Performance65/100
Trustpilot40/100
Marketing Efficiency32/100

Traffic Sources

organic32.6%
paid15.7%
direct12.1%
social3.3%
referral0.7%

Marketing & Ad Spend

Monthly Ad Spend

$1K

Google Ads estimate

Yearly Ad Budget

$18K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
bikinis26K$0.36$665
rails clothingEasy5K$1.16$3.1K
womens swimwear4K$1.71$5.2K
cupshe reviewsEasy4K--
swimming suit2K$1.22$2.6K

Trustpilot Rating

2.6

21 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
49.5%
🇬🇧United Kingdom
41.1%
🇮🇳India
6.0%
🇪🇸Spain
2.0%
🇳🇱Netherlands
1.2%

Analysis

Strengths

  • High business quality and trust indicators
  • High-quality product catalog

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords

Shopify Theme

Detecting theme...

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Frequently Asked Questions About Heidi Klein

Is Heidi Klein a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Heidi Klein is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Heidi Klein safe to buy from? Is it a scam?

Heidi Klein has a Trustpilot rating of 2.6/5 based on 21 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is S (61/100).

What is Heidi Klein's EcomScout rating and what does it mean?

Heidi Klein has an EcomScout rating of S (61/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Heidi Klein generate?

Heidi Klein receives approximately 614.4K visits per year with estimated monthly revenue of $142.2K - $308.0K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Heidi Klein use?

We detected 11 Shopify apps on Heidi Klein, including Shop, Frequently Bought Together, Form Builder and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Swimwear store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Heidi Klein. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Swimwear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Heidi Klein Shopify store analysis • SwimwearFashion & Apparel • Unlikely Dropshipper • Rating: S

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