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Helahair homepage screenshot

Helahair

helahair.com

Achieve salon-quality hair color in under 10 minutes with Hela Hair Instant Dye Shampoo. Easy-to-use, long-lasting. Enjoy Free Shipping, a 90-Day Money-Back Guarantee/

49/100
EcomScout Rating
Rank #10,097 of 126,340
Products
7
Category Rank
N/A

Haircare Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$10.9M/mo
Total Stores
611
Avg Revenue
$18K/mo
Top 10% Threshold
$191K/mo

Competition Breakdown

31%
29%
10%
21%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Haircare market generates $11M/month across 611 stores
  • 21% are enterprise stores (>$100K/mo) — competitive market
  • Top 10% of Haircare stores earn $191K+/month
  • This store outperforms 91% of Haircare competitors
  • Low average order value ($0) — consider bundling or upsells
  • 131 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
53.5%
Pages/Visit
1.9
Avg. Time on Site
1m 24s
Avg. Product Price
$34

Range: $10 - $50

Rating Breakdown

Trustpilot80/100
Business Quality75/100
Traffic Growth45/100
Revenue Performance44/100
Marketing Efficiency12/100

Traffic Sources

Social47.5%
Search23.0%
Direct21.2%
Referrals6.6%
Paid Referrals1.3%
Mail0.1%

Trustpilot Rating

4.2

143 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
86.9%
🇧🇷Brazil
12.5%
🇫🇷France
0.6%

Analysis

Strengths

  • Excellent Trustpilot rating and review volume

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

helahair.comhela hair dye shampoohela shampoohela hair dyehelahair

Tech Stack & Apps

Browse All Apps →

E-commerce Platform

Shopify

Sales Channels

Shop

Payment

Shopify Payments

Store Design

PageFly Landing Page Builder

Reviews

Loox Photo Reviews

Upsell

Infinite Options

Trending Haircare Products

Products gaining popularity in Haircare right now, based on Amazon & Google Trends data.

Revlon Compact Hair Dryer | 1875W Lightweight Design, Perfect for Travel, (Black)

Revlon Compact Hair Dryer | 1875W Lightweight Design, Perfect for Travel, (Black)

82
$14.98+317%
Olaplex Nº. 6 Bond Smoother: Leave-In Styling Treatment | Smooths, Conditions, & Strengthens | Frizz Control for Up to 72 Hours | For Coily, Curly, Straight, and Wavy, 100 mL / 3.3 Fl Oz

Olaplex Nº. 6 Bond Smoother: Leave-In Styling Treatment | Smooths, Conditions, & Strengthens | Frizz Control for Up to 72 Hours | For Coily, Curly, Straight, and Wavy, 100 mL / 3.3 Fl Oz

75
$22.40+31%
REVLON Infrared Ionic Hair Dryer with Diffuser & Concentrator, 2 Speed Settings, Blow Dryer with Tourmaline Technology for Frizz Control, 1875 Watt Power for Fast Drying, Suitable for All Hair Types

REVLON Infrared Ionic Hair Dryer with Diffuser & Concentrator, 2 Speed Settings, Blow Dryer with Tourmaline Technology for Frizz Control, 1875 Watt Power for Fast Drying, Suitable for All Hair Types

73
$26.19+35%
L3 Level 3 Styling Powder - Natural Look Mens Powder - Easy to Apply with No Oil or Greasy Residue (Small - 30 Grams)

L3 Level 3 Styling Powder - Natural Look Mens Powder - Easy to Apply with No Oil or Greasy Residue (Small - 30 Grams)

71
$9.80+14%
See all trending Haircare products

Frequently Asked Questions About Helahair

Is Helahair a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Helahair is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.

Is Helahair safe to buy from? Is it a scam?

Helahair has a Trustpilot rating of 4.2/5 based on 143 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is B+ (49/100).

What is Helahair's EcomScout rating and what does it mean?

Helahair has an EcomScout rating of B+ (49/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Helahair generate?

Helahair receives approximately 324.7K visits per year with estimated monthly revenue of $14.4K - $33.6K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Helahair use?

We detected 2 Shopify apps on Helahair, including GOAFFPRO ‑ Affiliate Marketing, ParcelWILL Order Tracking. The store uses the "shrine-theme-pro" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Haircare store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Helahair. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Haircare store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Helahair Shopify store analysis • HaircareBeauty & Personal Care • Likely Dropshipper • Rating: B+

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