HILLMAN - Innovative hunting clothing
hillmangear.comHILLMAN - Innovative hunting clothing receives an EcomScout Rating of A+ (57/100), ranking #26,118 out of 1,189,511 Shopify stores we track. This Apparel Fashion & Apparel store attracts 47.4K visits per year with estimated revenue of $16.4K - $35.5K/mo. It offers 42 products at an average price of $309.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Product pricing: Average price of $309 (range: $13 – $799). Positioned in the premium segment.
Ad spend: Estimated $168/mo in paid search ($2.0K/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 3.9/5 based on 105 reviews. Good standing with customers.
Top markets: US (100%).
Best-selling product: PRE-ORDER | Insulated Waterproof Hunting Boots | Aerogel 2.0 | Delivery Sep 25 ($449). Other top sellers include PRE-ORDER | Waterproof Hunting Boots | DryHunt 2.0 | Delivery Sep 25, PRE-ORDER | Wide Width Insulated Hunting Boots | Aerogel 2.0 | Delivery Sep 25, PRE-ORDER | Wide Width Waterproof Hunting Boots | DryHunt 2.0 | Delivery Sep 25.
Apparel Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Apparel market generates $51M/month across 32,395 stores
- •1% are enterprise stores (>$100K/mo) — achievable market
- •89% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Apparel stores earn $10K+/month
- •This store outperforms 85% of Apparel competitors
- •Jackets shows highest opportunity with $1,967 median revenue and medium competition
- •High average order value ($196) suggests premium positioning works well
- •437 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Apparel
Best Selling Products
#1PRE-ORDER | Insulated Waterproof Hunting Boots | Aerogel 2.0 | Delivery Sep 25
$449
#2PRE-ORDER | Waterproof Hunting Boots | DryHunt 2.0 | Delivery Sep 25
$349
#3PRE-ORDER | Wide Width Insulated Hunting Boots | Aerogel 2.0 | Delivery Sep 25
$449
#4PRE-ORDER | Wide Width Waterproof Hunting Boots | DryHunt 2.0 | Delivery Sep 25
$349
#5Multifunctional Hunting Headwear
$12.90
#6Insulated Waterproof Hunting Pants - Cold Weather | Fusion
$189
![[16μm] Anatomic Merino Beanie](https://cdn.shopify.com/s/files/1/2315/8171/products/Lovna-shapka-merino-Hillman.png?v=1742304940)
#7[16μm] Anatomic Merino Beanie
$29
#8Insulated Camo Pants - Cold Weather Hunting AlphaShell | 6OL
$449
#9Camo Hunting Jacket - Waterproof Insulated | AlphaShell 6OL
$799
#10Waterproof Camo Pants - Hunting Rain | AlphaShell 5WL
$299
Range: $13 - $799
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$168
Google Ads estimate
Yearly Ad Budget
$2K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| hillman | 4K | $1.22 | $94 |
| herters bootsEasy | 540 | - | - |
| best waterproof boots for hunting | 340 | - | - |
| gokey bootsEasy | 320 | $0.48 | $56 |
| lightweight insulated hunting bootsEasy | 250 | - | - |
Trustpilot Rating
105 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- High business quality and trust indicators
- Excellent Trustpilot rating and review volume
Weaknesses
- Marketing efficiency and ROI need improvement
Recommendations
- Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (6)
Loox Photo ReviewsSimilar Stores
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Frequently Asked Questions About HILLMAN - Innovative hunting clothing
Is HILLMAN - Innovative hunting clothing a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, HILLMAN - Innovative hunting clothing is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is HILLMAN - Innovative hunting clothing safe to buy from? Is it a scam?
HILLMAN - Innovative hunting clothing has a Trustpilot rating of 3.9/5 based on 105 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is A+ (57/100).
What is HILLMAN - Innovative hunting clothing's EcomScout rating and what does it mean?
HILLMAN - Innovative hunting clothing has an EcomScout rating of A+ (57/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does HILLMAN - Innovative hunting clothing generate?
HILLMAN - Innovative hunting clothing receives approximately 47.4K visits per year with estimated monthly revenue of $16.4K - $35.5K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does HILLMAN - Innovative hunting clothing use?
We detected 6 Shopify apps on HILLMAN - Innovative hunting clothing, including Shop, Back in Stock, Pre-Order and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Apparel store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against HILLMAN - Innovative hunting clothing. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Apparel store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.