Product pricing: Average price of $5 (range: $5 – $5). Budget-friendly positioning targeting volume sales.
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Top markets: US (56%), AU (20%), GB (16%).
Best-selling product: Moon Lip Balm ($5). Other top sellers include Black Cherry Tinted Lip Balm, Vanilla Bean Lip Balm, Coconut Lip Balm.
How is the EcomScout Rating calculated? The B grade (35/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score.
Learn more about our methodology.