Traffic breakdown: organic 27%, social 25%, direct 24%, paid 14%.
Product pricing: Average price of €14 (range: €4 – €69) — ≈ $15 USD. Budget-friendly positioning targeting volume sales.
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Customer trust: Trustpilot score 3.5/5 based on 9 reviews. Good standing with customers.
Top markets: DE (66%), AT (17%), CH (17%).
Best-selling product: Ida & Tilda Geschenkgutschein (€10). Other top sellers include Baumwoll-Jersey, Wie möchtest du dein Schnittmuster erhalten?, Nähanleitung: Jacke Loulu Größe 34-52.
How is the EcomScout Rating calculated? The B+ grade (45/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score.
Learn more about our methodology.