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illuminatelabs.org

illuminatelabs.org

Illuminate Labs® is the most transparent dietary supplements company in the U.S. We publish third-party test results of our supplements on every product page.

46/100
EcomScout Rating
Rank #12,521 of 125,475
Products
4
Category Rank
#676
in Wellness

Wellness Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$47.9M/mo
Total Stores
1,663
Avg Revenue
$29K/mo
Top 10% Threshold
$253K/mo

Competition Breakdown

26%
28%
14%
26%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Wellness market generates $48M/month across 1,663 stores
  • 26% are enterprise stores (>$100K/mo) — competitive market
  • Top 10% of Wellness stores earn $253K+/month
  • This store outperforms 89% of Wellness competitors
  • Low average order value ($0) — consider bundling or upsells
  • 436 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
66.5%
Pages/Visit
1.8
Avg. Time on Site
54s
Avg. Product Price
$40

Range: $40 - $40

Rating Breakdown

Business Quality75/100
Revenue Performance56/100
Traffic Growth50/100
Marketing Efficiency35/100

Traffic Sources

Search65.4%
Direct28.6%
Referrals3.6%
Social1.6%
Paid Referrals0.7%
Mail0.1%

Top Countries

🇺🇸United States
84.0%
🇳🇬Nigeria
3.5%
🇨🇦Canada
3.0%
🇬🇧United Kingdom
2.4%
🇮🇳India
1.9%

Analysis

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

illuminatelabssugar free gatorademars menherbal essences promote hair growthtabs chocolate

Tech Stack & Apps

Browse All Apps →

E-commerce Platform

Shopify

Subscriptions

Skio

Analytics

Google AnalyticsFacebook Pixel

Sales Channels

Shop

Payment

Shopify Payments

Video

YouTube

Trending Wellness Products

Products gaining popularity in Wellness right now, based on Amazon & Google Trends data.

Retrospec Solana Yoga Mat 1" Thick w/Nylon Strap for Men & Women - Non Slip Exercise Mat for Home Yoga, Pilates, Stretching, Floor & Fitness Workouts

Retrospec Solana Yoga Mat 1" Thick w/Nylon Strap for Men & Women - Non Slip Exercise Mat for Home Yoga, Pilates, Stretching, Floor & Fitness Workouts

78
$39.99+29%
Nature’s Bounty Zinc 50mg, Immune Support & Antioxidant Supplement, Promotes Skin Health, 1 Caplet Per Day, Gluten Free, 250 Vegetarian Caplets

Nature’s Bounty Zinc 50mg, Immune Support & Antioxidant Supplement, Promotes Skin Health, 1 Caplet Per Day, Gluten Free, 250 Vegetarian Caplets

73
$8.68+10%
Essential Oil for Dryer Balls, 15ml Lavender Rain, Natural Laundry Fragrance, Long-Lasting Fresh Scent, Wool Dryer Balls Ideal for Diffusers, Candle Making, Multi-Use for Home & DIY

Essential Oil for Dryer Balls, 15ml Lavender Rain, Natural Laundry Fragrance, Long-Lasting Fresh Scent, Wool Dryer Balls Ideal for Diffusers, Candle Making, Multi-Use for Home & DIY

69
$16.49+25%
SU JUABA 4 Fl Oz Tea Tree Essential Oil, 100% Natural Aromatherapy Oil for Toenail, Skin, Face, Hair, Shampoo - 118ML

SU JUABA 4 Fl Oz Tea Tree Essential Oil, 100% Natural Aromatherapy Oil for Toenail, Skin, Face, Hair, Shampoo - 118ML

68
$8.99+25%
See all trending Wellness products

Frequently Asked Questions About illuminatelabs.org

Is illuminatelabs.org a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, illuminatelabs.org is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.

Is illuminatelabs.org safe to buy from? Is it a scam?

We don't have Trustpilot review data for illuminatelabs.org. However, our EcomScout rating is B+ (46/100). Note: This store shows signs of dropshipping, which may mean longer shipping times (15-45 days).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is illuminatelabs.org's EcomScout rating and what does it mean?

illuminatelabs.org has an EcomScout rating of B+ (46/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does illuminatelabs.org generate?

illuminatelabs.org receives approximately 926.4K visits per year with estimated monthly revenue of $44.7K - $104.3K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does illuminatelabs.org use?

We detected 3 Shopify apps on illuminatelabs.org, including Embed Any Social Media w/ Link, スマホナビゲーション|リテリア Navigation, TikTok. The store uses the "Homepage Period Visual Effect" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Wellness store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against illuminatelabs.org. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Wellness store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

illuminatelabs.org Shopify store analysis • WellnessHealthcare • Likely Dropshipper • Rating: B+

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