Improvia
improviausa.comImprovia receives an EcomScout Rating of B+ (46/100), ranking #32,143 out of 593,208 Shopify stores we track. This Baby Products Baby & Kids store attracts 289.0K visits per year with estimated revenue of $9.1K - $21.3K/mo. It offers 8 products at an average price of $27.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: direct 29%.
Product pricing: Average price of $27 (range: $16 – $47). Budget-friendly positioning targeting volume sales.
Ad spend: Estimated $706/mo in paid search ($8.5K/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 3.0/5 based on 8 reviews. Mixed reviews — potential service or quality concerns.
Top markets: US (100%).
Best-selling product: Washable Underpads ($19.99). Other top sellers include Washable Underpads, Washable Pee Pad for Dogs, Washable Underpads.
Baby Products Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Baby Products market generates $8M/month across 3,250 stores
- •4% are enterprise stores (>$100K/mo) — achievable market
- •76% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Baby Products stores earn $33K+/month
- •This store outperforms 93% of Baby Products competitors
- •Low average order value ($0) — consider bundling or upsells
- •119 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Baby Products
Best Selling Products
#1Washable Underpads
$19.99
#2Washable Underpads
$22.99
#3Washable Pee Pad for Dogs
$15.99
#4Washable Underpads
$29.99
#5Positioning Bed Pad with Handles
$27.99
#6Washable Bed Pads for Toddlers with Tuckable Wings - 34"x36"
$26.99
#7Washable Bed Pads for Toddlers with Tuckable Wings - 34"x36"
$46.99
#8Washable Underpads
$21.99
Range: $16 - $47
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$706
Google Ads estimate
Yearly Ad Budget
$8K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| bed padsEasy | 1K | $1.02 | $506 |
| waterproof pads for bedsEasy | 840 | $0.84 | $60 |
| incontinence pads for bedsEasy | 300 | $4.99 | $80 |
| bed pads for incontinenceEasy | 270 | $0.98 | $31 |
| protection for bed | 250 | - | - |
Trustpilot Rating
8 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- High business quality and trust indicators
Weaknesses
- Revenue performance needs improvement
- Marketing efficiency and ROI need improvement
Recommendations
- Focus on increasing AOV, improving conversion rates, and expanding product lines
- Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →
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Frequently Asked Questions About Improvia
Is Improvia a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Improvia is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Improvia safe to buy from? Is it a scam?
Improvia has a Trustpilot rating of 3.0/5 based on 8 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is B+ (46/100).
What is Improvia's EcomScout rating and what does it mean?
Improvia has an EcomScout rating of B+ (46/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.
How much traffic and revenue does Improvia generate?
Improvia receives approximately 289.0K visits per year with estimated monthly revenue of $9.1K - $21.3K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Improvia use?
We detected 7 Shopify apps on Improvia, including Shop, Klaviyo: Email Marketing & SMS, Vitals and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Baby Products store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Improvia. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Baby Products store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.