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it Luggage

itluggage.com
79/100
EcomScout

it Luggage receives an EcomScout Rating of S (79/100), ranking #315 out of 982,200 Shopify stores we track. This Luggage Fashion & Apparel store attracts 5.0M visits per year with estimated revenue of $605.5K - $1.3M/mo. It offers 951 products at an average price of £68.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$605.5K - $1.3M/mo
Est. Traffic/mo
415.3K
Products
951
Top Market
GB (41%)
Top Channel
organic (42%)
Trustpilot
3.4/5 (6,109)

Store Intelligence Summary

Traffic breakdown: organic 42%, paid 24%, direct 15%, referral 2%.

Product pricing: Average price of £68 (range: £40 – £102) — ≈ $86 USD. Mid-range pricing strategy.

Ad spend: Estimated $3.4K/mo in paid search ($40.6K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 3.4/5 based on 6,109 reviews. Mixed reviews — potential service or quality concerns.

Top markets: GB (41%), US (17%), DE (3%).

Best-selling product: Bewitching - Large (Black) (£75). Other top sellers include Bewitching - Large (Purple Potion), Bewitching - Large (Macadamia), Bewitching - Underseat (Black).

How is the EcomScout Rating calculated? The S grade (79/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Luggage Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$424K/mo
Total Stores
38
Avg Revenue
$11K/mo
Top 10% Threshold
$83K/mo

Competition Breakdown

34%
42%
8%
8%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Luggage market generates $0M/month across 38 stores
  • 8% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Luggage stores earn $83K+/month
  • This store outperforms 86% of Luggage competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
37.8%
Pages/Visit
4.3
Avg. Time on Site
1m 58s
Avg. Product Price
£68

≈ $86 USD

Range: £40 - £102

Rating Breakdown

Traffic Growth85/100
Business Quality80/100
Trustpilot80/100
Revenue Performance78/100
Marketing Efficiency65/100

Traffic Sources

organic41.6%
paid24.1%
direct14.7%
referral2.4%
social2.0%

Marketing & Ad Spend

Monthly Ad Spend

$3K

Google Ads estimate

Yearly Ad Budget

$41K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
luggage50K$1.04$107.7K
luggage store near me17K$0.49$11
luggage sets12K$0.94$13.5K
suitcases11K$0.84$5.9K
it luggageEasy3K$0.68$3.8K

Trustpilot Rating

3.4

6,109 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
41.3%
🇺🇸United States
16.8%
🇩🇪Germany
3.3%
🇨🇦Canada
2.3%
🇪🇸Spain
2.0%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Shopify Theme

Detecting theme...

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Frequently Asked Questions About it Luggage

Is it Luggage a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, it Luggage is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is it Luggage safe to buy from? Is it a scam?

it Luggage has a Trustpilot rating of 3.4/5 based on 6,109 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is S (79/100).

What is it Luggage's EcomScout rating and what does it mean?

it Luggage has an EcomScout rating of S (79/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does it Luggage generate?

it Luggage receives approximately 5.0M visits per year with estimated monthly revenue of $605.5K - $1.3M/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does it Luggage use?

We detected 9 Shopify apps on it Luggage, including Shop, Klaviyo: Email Marketing & SMS, Gorgias and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Luggage store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against it Luggage. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Luggage store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

it Luggage Shopify store analysis • LuggageFashion & Apparel • Unlikely Dropshipper • Rating: S

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