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Just Thrive homepage screenshot
66/100
EcomScout

Just Thrive receives an EcomScout Rating of S (66/100), ranking #2,010 out of 138,691 Shopify stores we track. This Wellness Healthcare store attracts 1.6M visits per year with estimated revenue of $168.5K - $393.2K/mo. It offers 27 products at an average price of $64.

Store descriptionJust Thrive spore probiotic is the foundation of a healthy lifestyle...for life! Just Thrive is the only probiotic to arrive 100% alive to the digestive tract, where it creates powerful antioxidants and fights pathogens to create a balanced microbiome, and thriving whole body health. Thriving begins here!

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$168.5K - $393.2K/mo
Est. Traffic/mo
132.0K
Products
27
Top Market
US (87%)
Top Channel
Direct (58%)
Trustpilot
2.9/5 (2)

Store Intelligence Summary

Traffic breakdown: Direct 58%, Search 27%, Mail 10%, Social 3%. High direct traffic suggests strong brand recognition.

Product pricing: Average price of $64. Mid-range pricing strategy.

Ad spend: Estimated $44.5K/mo in paid search ($533.5K/yr). Moderate paid strategy supplementing organic growth.

Customer trust: Trustpilot score 2.9/5 based on 2 reviews. Mixed reviews — potential service or quality concerns.

Top markets: US (87%), VN (4%), GB (2%).

Best-selling product: Probiotic ($49.99). Other top sellers include Just Calm, Probiotic Gummies, Just Pets Probiotic.

How is the EcomScout Rating calculated? The S grade (66/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Wellness Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$53.5M/mo
Total Stores
2,073
Avg Revenue
$26K/mo
Top 10% Threshold
$263K/mo

Competition Breakdown

26%
27%
13%
26%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Wellness market generates $54M/month across 2,073 stores
  • 26% are enterprise stores (>$100K/mo) — competitive market
  • Top 10% of Wellness stores earn $263K+/month
  • This store outperforms 90% of Wellness competitors
  • Low average order value ($0) — consider bundling or upsells
  • 540 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
46.7%
Pages/Visit
2.5
Avg. Time on Site
1m 21s
Avg. Product Price
$64

Range: $0 - $186

Rating Breakdown

Business Quality80/100
Marketing Efficiency77/100
Revenue Performance73/100
Traffic Growth55/100
Trustpilot45/100

Traffic Sources

Direct57.7%
Search27.4%
Mail9.6%
Social3.3%
Paid Referrals1.9%

Marketing & Ad Spend

Monthly Ad Spend

$44K

Google Ads estimate

Yearly Ad Budget

$534K

Projected annually

Trustpilot Rating

2.9

2 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
87.1%
🇻🇳Vietnam
3.9%
🇬🇧United Kingdom
2.3%
🇨🇦Canada
1.5%
🇩🇪Germany
1.2%

Analysis

Strengths

  • High business quality and trust indicators

Shopify Theme

Detecting theme...

Top Keywords

just thrivecandidajust thrive probioticthrive probioticprobiotics

Tech Stack & Apps

Browse All Apps →

E-commerce Platform

ShopifyMagento

Analytics

Google Analytics

Email Marketing

Klaviyo: Email Marketing & SMSKlaviyo

Subscriptions

ReCharge Subscriptions

Store Design

Zipify Pages

Search

Searchanise

Trending Wellness Products

Products gaining popularity in Wellness right now, based on Amazon & Google Trends data.

Nature’s Bounty Zinc 50mg, Immune Support & Antioxidant Supplement, Promotes Skin Health, 1 Caplet Per Day, Gluten Free, 250 Vegetarian Caplets

Nature’s Bounty Zinc 50mg, Immune Support & Antioxidant Supplement, Promotes Skin Health, 1 Caplet Per Day, Gluten Free, 250 Vegetarian Caplets

70
$8.68+7%
Majestic Pure Essential Oil with Glass Dropper - 100% Pure and Natural - Essential Oils for Diffuser, Aromatherapy, Soap and Candle Making, Lavender Essential Oil, Lavender Oil, 4 Fl Oz

Majestic Pure Essential Oil with Glass Dropper - 100% Pure and Natural - Essential Oils for Diffuser, Aromatherapy, Soap and Candle Making, Lavender Essential Oil, Lavender Oil, 4 Fl Oz

69
$9.99+21%
Lagunamoon Essential Oils Aromatherapy Set - 6 Oils for Diffusers, Home Care, Candle Making Scents, Fragrance, Humidifiers, Gifts - Peppermint, Tea Tree, Lavender, Eucalyptus, Orange (10mL)

Lagunamoon Essential Oils Aromatherapy Set - 6 Oils for Diffusers, Home Care, Candle Making Scents, Fragrance, Humidifiers, Gifts - Peppermint, Tea Tree, Lavender, Eucalyptus, Orange (10mL)

69
$9.95+24%
Nature's Bounty Magnesium 500 mg Tablets, High Potency Magnesium Supplement for Bone & Muscle Health, Whole Body Support, 200 Count (Pack of 1)

Nature's Bounty Magnesium 500 mg Tablets, High Potency Magnesium Supplement for Bone & Muscle Health, Whole Body Support, 200 Count (Pack of 1)

68
$7.47+7%
See all trending Wellness products

Frequently Asked Questions About Just Thrive

Is Just Thrive a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Just Thrive is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Just Thrive safe to buy from? Is it a scam?

Just Thrive has a Trustpilot rating of 2.9/5 based on 2 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is S (66/100).

What is Just Thrive's EcomScout rating and what does it mean?

Just Thrive has an EcomScout rating of S (66/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Just Thrive generate?

Just Thrive receives approximately 1.6M visits per year with estimated monthly revenue of $168.5K - $393.2K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Just Thrive use?

We detected 4 Shopify apps on Just Thrive, including Headless, Advanced Predictive Search, Klaviyo Reviews and more. The store uses the "widget_v3_theme_leex" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Wellness store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Just Thrive. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Wellness store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Just Thrive Shopify store analysis • WellnessHealthcare • Unlikely Dropshipper • Rating: S

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