Traffic breakdown: direct 4%.
Product pricing: Average price of €15 (range: €4 – €42) — ≈ $17 USD. Budget-friendly positioning targeting volume sales.
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Top markets: GB (30%), US (28%), FR (27%).
Best-selling product: Magic Water Squishies – Creative 3D Figure Making Kit | Sea World | 3+ Years (€15.99). Other top sellers include DIY Slime Squishies l Ice Cream (Ages 4+), Set of 8 New Molds, Set of 4 Colored Gels.
How is the EcomScout Rating calculated? The B grade (35/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score.
Learn more about our methodology.