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Kit Cat homepage screenshot
53/100
EcomScout

Kit Cat receives an EcomScout Rating of A (53/100), ranking #29,825 out of 1,103,177 Shopify stores we track. This Pet Supplies Pets store attracts 395.8K visits per year with estimated revenue of $34.9K - $69.7K/mo. It offers 106 products at an average price of $39.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$34.9K - $69.7K/mo
Est. Traffic/mo
33.0K
Products
106
Top Market
US (90%)
Top Channel
organic (48%)
Est. Ad Spend/mo
$1.2K

Store Intelligence Summary

Traffic breakdown: organic 48%, paid 19%, direct 16%, social 10%.

Product pricing: Average price of $39 (range: $3 – $80). Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $1.2K/mo in paid search ($14.8K/yr). Lean ad budget — primarily relying on organic or social channels.

0

Top markets: US (90%), CA (8%), TR (2%).

Best-selling product: Classic Black Kit-Cat Klock ($59.99). Other top sellers include Smiling Kit-Cat Socks, Kit Cat Klock Coffee Mug (20 oz.), Motion-Activated Kit-Cat Sticker.

How is the EcomScout Rating calculated? The A grade (53/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Pet Supplies Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$25.2M/mo
Total Stores
9,834
Avg Revenue
$3K/mo
Top 10% Threshold
$45K/mo

Competition Breakdown

35%
37%
19%
4%
5%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Pet Supplies market generates $25M/month across 9,834 stores
  • 5% are enterprise stores (>$100K/mo) — achievable market
  • 72% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Pet Supplies stores earn $45K+/month
  • This store outperforms 94% of Pet Supplies competitors
  • Low average order value ($0) — consider bundling or upsells
  • 526 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
52.2%
Pages/Visit
3.4
Avg. Time on Site
2m 19s
Avg. Product Price
$39

Range: $3 - $80

Rating Breakdown

Business Quality90/100
Traffic Growth80/100
Revenue Performance56/100
Marketing Efficiency29/100

Traffic Sources

organic47.6%
paid19.3%
direct15.9%
social10.3%
referral5.0%

Marketing & Ad Spend

Monthly Ad Spend

$1K

Google Ads estimate

Yearly Ad Budget

$15K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
cat clockEasy4K$0.44$71
kit catEasy1K$0.62$5
kit cat clockEasy1K--
felix the cat clockEasy900$0.42$20
felix the cat wall clockEasy540--

Trustpilot Rating

0.0

0 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
89.8%
🇨🇦Canada
8.1%
🇹🇷Turkey
2.1%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Trending Pet Supplies Products

Products gaining popularity in Pet Supplies right now, based on Amazon & Google Trends data.

Zeaxuie 9 Pack Luxury Puppy Toys for Teething Small Dogs, Puppy Chew Toys with Cute Squeaky Dog Toys, Ball and More Rope Dog Chew Toys

Zeaxuie 9 Pack Luxury Puppy Toys for Teething Small Dogs, Puppy Chew Toys with Cute Squeaky Dog Toys, Ball and More Rope Dog Chew Toys

97
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Purina Fancy Feast Gravy Lovers Poultry and Beef Grilled Gourmet Wet Cat Food Variety Pack - (Pack of 30) 3 oz. Cans

Purina Fancy Feast Gravy Lovers Poultry and Beef Grilled Gourmet Wet Cat Food Variety Pack - (Pack of 30) 3 oz. Cans

92
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Vceoa 17.5x11x11 Inches Cat, Dog Carrier for Pets Up to 16 Lbs, Soft-Sided Cat Bag Animal Carriers Travel Puppy Carry As a Toy of Fabric Pet Home

Vceoa 17.5x11x11 Inches Cat, Dog Carrier for Pets Up to 16 Lbs, Soft-Sided Cat Bag Animal Carriers Travel Puppy Carry As a Toy of Fabric Pet Home

91
$19.99+166%
Best Pet Supplies Interactive Squeaky Dog Chew Toy, Ideal Dog Toys for Chewers, Small, Medium & Large Dogs, and Fetch Lovers - Crinkle Duck (Yellow), Large

Best Pet Supplies Interactive Squeaky Dog Chew Toy, Ideal Dog Toys for Chewers, Small, Medium & Large Dogs, and Fetch Lovers - Crinkle Duck (Yellow), Large

88
$6.79+123%
See all trending Pet Supplies products

Frequently Asked Questions About Kit Cat

Is Kit Cat a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Kit Cat is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Kit Cat safe to buy from? Is it a scam?

We don't have Trustpilot review data for Kit Cat. However, our EcomScout rating is A (53/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is Kit Cat's EcomScout rating and what does it mean?

Kit Cat has an EcomScout rating of A (53/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Kit Cat generate?

Kit Cat receives approximately 395.8K visits per year with estimated monthly revenue of $34.9K - $69.7K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Kit Cat use?

We detected 11 Shopify apps on Kit Cat, including Shop, UpPromote Affiliate Marketing, Frequently Bought Together and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Pet Supplies store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Kit Cat. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Pet Supplies store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Kit Cat Shopify store analysis • Pet SuppliesPets • Unlikely Dropshipper • Rating: A

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