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Long & McQuade Musical Instruments homepage screenshot

Long & McQuade Musical Instruments

long-mcquade.com
67/100
EcomScout

Long & McQuade Musical Instruments receives an EcomScout Rating of S (67/100), ranking #1,680 out of 138,625 Shopify stores we track. This Hobby Niche store attracts 40.7M visits per year with estimated revenue of $2.5M - $5.7M/mo..

Store descriptionLong & McQuade is Canada`s biggest music store offering a huge selection of musical instruments and music lessons across Canada. Guitars & Drums!

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$2.5M - $5.7M/mo
Est. Traffic/mo
3.4M
Products
N/A
Top Market
CA (90%)
Top Channel
Search (57%)
Trustpilot
3.1/5 (41)

Store Intelligence Summary

Traffic breakdown: Search 57%, Direct 30%, Social 8%, Mail 3%. This indicates a content-driven organic growth strategy.

Ad spend: Estimated $1.7K/mo in paid search ($20.4K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 3.1/5 based on 41 reviews. Mixed reviews — potential service or quality concerns.

Top markets: CA (90%), US (4%), BR (0%).

How is the EcomScout Rating calculated? The S grade (67/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Hobby Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$7.7M/mo
Total Stores
845
Avg Revenue
$9K/mo
Top 10% Threshold
$164K/mo

Competition Breakdown

17%
35%
24%
10%
15%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Hobby market generates $8M/month across 845 stores
  • 15% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Hobby stores earn $164K+/month
  • This store outperforms 94% of Hobby competitors
  • Low average order value ($0) — consider bundling or upsells
  • 127 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
56.7%
Pages/Visit
4.4
Avg. Time on Site
1m 50s

Rating Breakdown

Business Quality80/100
Revenue Performance76/100
Traffic Growth65/100
Trustpilot50/100
Marketing Efficiency50/100

Traffic Sources

Search56.8%
Direct29.7%
Social7.7%
Mail2.5%
Referrals2.2%
Paid Referrals0.7%

Marketing & Ad Spend

Monthly Ad Spend

$2K

Google Ads estimate

Yearly Ad Budget

$20K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
guitars27K$0.66$16.2K
saxophone lessons near meEasy7K--
flute lessons near meEasy4K--
piano keyboards3K$0.70$1.1K
trumpet lessons near meEasy2K$2.67$27

Trustpilot Rating

3.1

41 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇨🇦Canada
90.4%
🇺🇸United States
4.0%
🇧🇷Brazil
0.4%
🇦🇺Australia
0.2%
🇳🇬Nigeria
0.2%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Product catalog quality is poor

Recommendations

  • Enhance product descriptions, add more images, and expand catalog

Shopify Theme

Detecting theme...

Top Keywords

long and mcquadelong mcquadelong & mcquadelonglong and mcquade near me

Tech Stack & Apps

Analytics

Google AnalyticsGoogle Tag ManagerFacebook Pixel

JavaScript

jQuery

CDN

jsDelivrCloudflarecdnjs

Fonts

Google FontsFont Awesome

Live Chat

Tawk.toTawk.to

Video

YouTube

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Frequently Asked Questions About Long & McQuade Musical Instruments

Is Long & McQuade Musical Instruments a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Long & McQuade Musical Instruments is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Long & McQuade Musical Instruments safe to buy from? Is it a scam?

Long & McQuade Musical Instruments has a Trustpilot rating of 3.1/5 based on 41 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is S (67/100).

What is Long & McQuade Musical Instruments's EcomScout rating and what does it mean?

Long & McQuade Musical Instruments has an EcomScout rating of S (67/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Long & McQuade Musical Instruments generate?

Long & McQuade Musical Instruments receives approximately 40.7M visits per year with estimated monthly revenue of $2.5M - $5.7M/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Long & McQuade Musical Instruments use?

App detection data for Long & McQuade Musical Instruments is being updated. The store uses the "Unknown" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Hobby store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Long & McQuade Musical Instruments. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Hobby store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Long & McQuade Musical Instruments Shopify store analysis • HobbyNiche • Unlikely Dropshipper • Rating: S

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