Billy
lovebilly.comBilly receives an EcomScout Rating of S (60/100), ranking #15,413 out of 1,125,961 Shopify stores we track. This Apparel Fashion & Apparel store attracts 146.0K visits per year with estimated revenue of $32.0K - $69.3K/mo. It offers 96 products at an average price of $137.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: organic 60%, social 31%, direct 9%.
Product pricing: Average price of $137 (range: $12 – $280). Positioned in the premium segment.
Ad spend: Estimated $2.7K/mo in paid search ($32.0K/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 3.9/5 based on 3 reviews. Good standing with customers.
Top markets: US (77%), BE (7%), BR (5%).
Best-selling product: Silver Casio Watch Series B ($185). Other top sellers include Octagon Hoop Earrings in Silver, Lucky Horseshoe Ring, ATS Billy! Tote.
Apparel Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Apparel market generates $51M/month across 32,395 stores
- •1% are enterprise stores (>$100K/mo) — achievable market
- •89% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Apparel stores earn $10K+/month
- •This store outperforms 84% of Apparel competitors
- •Jackets shows highest opportunity with $1,967 median revenue and medium competition
- •High average order value ($196) suggests premium positioning works well
- •437 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Apparel
Best Selling Products
Range: $12 - $280
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$3K
Google Ads estimate
Yearly Ad Budget
$32K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| billy | 36K | $0.38 | $1.2K |
| buy gold | 15K | $3.41 | $52.7K |
| flaire accessoriesEasy | 3K | - | - |
| billy!Easy | 3K | - | - |
| minimalist jewelryEasy | 2K | $2.19 | $134 |
Trustpilot Rating
3 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- High business quality and trust indicators
Weaknesses
- Marketing efficiency and ROI need improvement
Recommendations
- Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (5)
Similar Stores
View all →Trending Apparel Products
Products gaining popularity in Apparel right now, based on Amazon & Google Trends data.
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Frequently Asked Questions About Billy
Is Billy a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Billy is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Billy safe to buy from? Is it a scam?
Billy has a Trustpilot rating of 3.9/5 based on 3 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is S (60/100).
What is Billy's EcomScout rating and what does it mean?
Billy has an EcomScout rating of S (60/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Billy generate?
Billy receives approximately 146.0K visits per year with estimated monthly revenue of $32.0K - $69.3K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Billy use?
We detected 5 Shopify apps on Billy, including Shop, Klaviyo: Email Marketing & SMS, Back in Stock and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Apparel store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Billy. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Apparel store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.