Lulu Guinness
luluguinness.comLulu Guinness receives an EcomScout Rating of S (64/100), ranking #2,657 out of 138,548 Shopify stores we track. This Accessories Retail store attracts 1.7M visits per year with estimated revenue of $233.1K - $543.9K/mo. It offers 1.0K products at an average price of $74.
Store descriptionDiscover the official Lulu Guinness online store. Unique, glamorous British-designed bags, handbags, luggage, purses, jewellery, belts and accessories. Free delivery and returns available, plus 12-month money-back guarantee on all products sold.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: Search 57%, Referrals 14%, Direct 13%, Social 5%. This indicates a content-driven organic growth strategy.
Product pricing: Average price of $74 (range: $10 – $245). Mid-range pricing strategy.
Ad spend: Estimated $5/mo in paid search ($60/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 3.0/5 based on 404 reviews. Mixed reviews — potential service or quality concerns.
Top markets: GB (48%), US (25%), IN (5%).
Best-selling product: BLACK MULTI FLURRY OF KISSES SHOPPER TOTE BAG ($20.00). Other top sellers include BLACK MULTI STRIPED LULU LIP SHOPPER TOTE BAG, YOU X LULU GUINNESS DAPHNE TOTE BAG, SILVER LULU LIP SHOPPER TOTE BAG.
Accessories Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Accessories market generates $17M/month across 10,083 stores
- •1% are enterprise stores (>$100K/mo) — achievable market
- •88% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Accessories stores earn $11K+/month
- •This store outperforms 86% of Accessories competitors
- •Belts shows highest opportunity with $2,360 median revenue and medium competition
- •High average order value ($183) suggests premium positioning works well
- •135 enterprise stores (>$100K/mo) proves scalability in this market
Best Selling Products
#1BLACK MULTI FLURRY OF KISSES SHOPPER TOTE BAG
$20.00
#2BLACK MULTI STRIPED LULU LIP SHOPPER TOTE BAG
$30.00
#3YOU X LULU GUINNESS DAPHNE TOTE BAG
$30.00
#4SILVER LULU LIP SHOPPER TOTE BAG
$30.00
#5MULTI CHAIN LIP ANKLE SOCKS - 3 PAIRS
$22.00
#6CHALK LEATHER LIPS NATASHA TRAINERS
$130.00
#7BLACK LULU LIPS CABIN SPINNER SUITCASE
$149.00
#8MULTI COLLECTIBLE 7 DAYS OF SOCKS
$55.00
#9WHITE CHOOSE LOVE WITH LULU GUINNESS T-SHIRT
$35.00
#10MULTI FLUTTER LIPS ANKLE SOCKS - 3 PAIRS
$22.00
Range: $10 - $245
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$5
Google Ads estimate
Yearly Ad Budget
$60
Projected annually
Trustpilot Rating
404 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- High business quality and trust indicators
Shopify Theme
Top Keywords
Tech Stack & Apps
Pre-Order
E-commerce Platform
ShopifySales Channels
Payment
Shopify PaymentsCDN
AWS CloudFrontSearch
Similar Stores
View all →Trending Accessories Products
Products gaining popularity in Accessories right now, based on Amazon & Google Trends data.
Mens Belt Leather Ratchet Belt - Customizable Fit, Effortless Style (35mm)
Stretch Tactical Belt for Men, Military Work Rigger Hiking 1.5" Elastic Nylon Web Ratchet Quick Release Belt
Wallet for Men, Mens Minimalist Wallet 9-13 Cards, Slim Compact Wallet with Money Clip & ID Window, RFID Blocking Smart Pop Up Card Wallet, Metal Aluminum Credit Card Holder Bifold Wallet
3 Packs Washed-Cotton Plain Baseball Cap, Vintage Adjustable Dad Hats Gift for Men/Women,Unstructured
Frequently Asked Questions About Lulu Guinness
Is Lulu Guinness a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Lulu Guinness is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Lulu Guinness safe to buy from? Is it a scam?
Lulu Guinness has a Trustpilot rating of 3.0/5 based on 404 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is S (64/100).
What is Lulu Guinness's EcomScout rating and what does it mean?
Lulu Guinness has an EcomScout rating of S (64/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Lulu Guinness generate?
Lulu Guinness receives approximately 1.7M visits per year with estimated monthly revenue of $233.1K - $543.9K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Lulu Guinness use?
App detection data for Lulu Guinness is being updated. The store uses the "LG - Week 6 - Travel (07.05.26)" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Accessories store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Lulu Guinness. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Accessories store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.