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makeupcityshop.com

makeupcityshop.com
33/100
EcomScout

makeupcityshop.com receives an EcomScout Rating of B (33/100), ranking #31,643 out of 139,120 Shopify stores we track. This Makeup Beauty & Personal Care store attracts 3.5M visits per year with estimated revenue of $18 - $43/mo. It offers 2.5K+ products at an average price of $1238.

Store descriptionShop 100% original makeup online in Pakistan from makeupcity. We offer cosmetics, skin care, hair care, and fragrances with free delivery on orders over PKR 5,000!

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$18 - $43/mo
Est. Traffic/mo
291.2K
Products
2.5K+
Top Market
PK (78%)
Top Channel
Search (80%)

Store Intelligence Summary

Traffic breakdown: Search 80%, Direct 15%, Social 4%. This indicates a content-driven organic growth strategy.

Product pricing: Average price of $1238 (range: $406 – $2070). Positioned in the premium segment.

Top markets: PK (78%), US (6%), GB (3%).

Best-selling product: ST London - Dual Wet & Dry Compact Powder ($2070.00). Other top sellers include Janssen - Melafadin Fluid 2 ml.

How is the EcomScout Rating calculated? The B grade (33/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Makeup Market Intelligence

Benchmark this competitor against the market

Top 90%
by revenue
Market Size
$1.8M/mo
Total Stores
1,478
Avg Revenue
$1K/mo
Top 10% Threshold
$6K/mo

Competition Breakdown

43%
49%
6%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Makeup market generates $2M/month across 1,478 stores
  • 1% are enterprise stores (>$100K/mo) — achievable market
  • 92% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Makeup stores earn $6K+/month
  • This store outperforms 81% of Makeup competitors
  • High average order value ($183) suggests premium positioning works well
Analyzing...
Bounce Rate
23.4%
Pages/Visit
4.6
Avg. Time on Site
1m 8s
Avg. Product Price
$1238

Range: $406 - $2070

Rating Breakdown

Business Quality76/100
Traffic Growth60/100
Revenue Performance22/100
Marketing Efficiency21/100

Traffic Sources

Search80.2%
Direct15.2%
Social3.7%
Paid Referrals0.7%

Top Countries

🇵🇰Pakistan
77.8%
🇺🇸United States
5.6%
🇬🇧United Kingdom
3.4%
🇮🇳India
3.0%
🇸🇦Saudi Arabia
2.6%

Analysis

Weaknesses

  • Revenue performance needs improvement
  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Encourage customer reviews, respond to feedback, and improve customer service
  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

makeup citymaybellinemaybelline pakistanmakeupcityloreal

Trending Makeup Products

Products gaining popularity in Makeup right now, based on Amazon & Google Trends data.

LAURA GELLER NEW YORK Best of the Best Baked Palette – 7-in-1 Full Face Palette – Bronzer, Blush, 2 Highlighters & 3 Eyeshadows – Crease-Proof, Handmade in Italy – Travel-Friendly

LAURA GELLER NEW YORK Best of the Best Baked Palette – 7-in-1 Full Face Palette – Bronzer, Blush, 2 Highlighters & 3 Eyeshadows – Crease-Proof, Handmade in Italy – Travel-Friendly

70
$44.50-12%
URBAN DECAY Naked 2 Basics Mini Eyeshadow Palette - 6 Matte Neutral Shadows, Long-lasting Wear, Multi-Use Powder for Eye, Contour, Brows, Ultra-Blendable Cool-Tone Shades, Travel Makeup with Mirror

URBAN DECAY Naked 2 Basics Mini Eyeshadow Palette - 6 Matte Neutral Shadows, Long-lasting Wear, Multi-Use Powder for Eye, Contour, Brows, Ultra-Blendable Cool-Tone Shades, Travel Makeup with Mirror

57
$35.00-22%
essence | Lash Princess False Lash Effect Mascara | Volumizing & Lengthening | Cruelty Free & Paraben Free

essence | Lash Princess False Lash Effect Mascara | Volumizing & Lengthening | Cruelty Free & Paraben Free

54
$4.97-57%
e.l.f. Power Grip Primer, Gel-Based & Hydrating Face Primer For Smoothing Skin & Gripping Makeup, Moisturizes & Primes, 0.811 Fl Oz (24 ml.)

e.l.f. Power Grip Primer, Gel-Based & Hydrating Face Primer For Smoothing Skin & Gripping Makeup, Moisturizes & Primes, 0.811 Fl Oz (24 ml.)

54
$11.00-19%
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Frequently Asked Questions About makeupcityshop.com

Is makeupcityshop.com a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, makeupcityshop.com is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.

Is makeupcityshop.com safe to buy from? Is it a scam?

We don't have Trustpilot review data for makeupcityshop.com. However, our EcomScout rating is B (33/100). Note: This store shows signs of dropshipping, which may mean longer shipping times (15-45 days).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is makeupcityshop.com's EcomScout rating and what does it mean?

makeupcityshop.com has an EcomScout rating of B (33/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does makeupcityshop.com generate?

makeupcityshop.com receives approximately 3.5M visits per year with estimated monthly revenue of $18 - $43/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does makeupcityshop.com use?

We detected 12 Shopify apps on makeupcityshop.com, including C: Mega Menu, Judge.me Ali Reviews Importer, Widgetic (Maps) and more. The store uses the "muc/main" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Makeup store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against makeupcityshop.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Makeup store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

makeupcityshop.com Shopify store analysis • MakeupBeauty & Personal Care • Likely Dropshipper • Rating: B

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