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Masachips

masachips.com
66/100
EcomScout

Masachips receives an EcomScout Rating of S (66/100), ranking #2,004 out of 138,548 Shopify stores we track. This Snacks Food & Beverage store attracts 982.9K visits per year with estimated revenue of $294.8K - $737.0K/mo. It offers 18 products at an average price of $57.

Store descriptionSeed-oil free, traditional tortilla chips made with corn, tallow, and salt— that's it.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$294.8K - $737.0K/mo
Est. Traffic/mo
81.9K
Products
18
Top Market
US (84%)
Top Channel
Search (48%)
Trustpilot
3.6/5 (7)

Store Intelligence Summary

Traffic breakdown: Search 48%, Direct 24%, Social 12%, Mail 9%. This indicates a content-driven organic growth strategy.

Product pricing: Average price of $57 (range: $52 – $79). Mid-range pricing strategy.

Ad spend: Estimated $1.1K/mo in paid search ($13.0K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 3.6/5 based on 7 reviews. Good standing with customers.

Top markets: US (84%), CA (5%), BR (3%).

Best-selling product: MASA Original ($56.00). Other top sellers include MASA Bundles, MASA Cobanero, MASA Lime.

How is the EcomScout Rating calculated? The S grade (66/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Snacks Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$9.0M/mo
Total Stores
4,739
Avg Revenue
$2K/mo
Top 10% Threshold
$15K/mo

Competition Breakdown

28%
59%
11%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Snacks market generates $9M/month across 4,739 stores
  • 1% are enterprise stores (>$100K/mo) — achievable market
  • 87% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Snacks stores earn $15K+/month
  • This store outperforms 87% of Snacks competitors
  • Chips shows highest opportunity with $1,952 median revenue and medium competition
  • High average order value ($183) suggests premium positioning works well
  • 53 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
43.1%
Pages/Visit
2.7
Avg. Time on Site
55s
Avg. Product Price
$57

Range: $52 - $79

Rating Breakdown

Revenue Performance80/100
Business Quality76/100
Traffic Growth55/100
Trustpilot55/100
Marketing Efficiency46/100

Traffic Sources

Search48.5%
Direct24.4%
Social11.9%
Mail8.9%
Referrals2.9%
Paid Referrals2.4%

Marketing & Ad Spend

Monthly Ad Spend

$1K

Google Ads estimate

Yearly Ad Budget

$13K

Projected annually

Trustpilot Rating

3.6

7 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
83.6%
🇨🇦Canada
4.7%
🇧🇷Brazil
3.1%
🇬🇧United Kingdom
2.5%
🇮🇳India
2.0%

Analysis

Strengths

  • Strong revenue performance and growth

Shopify Theme

Detecting theme...

Top Keywords

masa chipsmasamasa tortilla chipsmasachipsancient crunch

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (2)

Email Marketing

Klaviyo: Email Marketing & SMSKlaviyo

Pre-Order

Pre-Order

E-commerce Platform

Shopify

Store Design

Zipify Pages

Upsell

OneClick Upsell

Sales Channels

ShopBuy Button channel

Trending Snacks Products

Products gaining popularity in Snacks right now, based on Amazon & Google Trends data.

Owala FreeSip Insulated Stainless Steel Water Bottle with Straw, BPA-Free Sports Water Bottle, Great for Travel, 24 Oz, Black Cherry

Owala FreeSip Insulated Stainless Steel Water Bottle with Straw, BPA-Free Sports Water Bottle, Great for Travel, 24 Oz, Black Cherry

71
$29.99+25%
bella 4 Slice Slim Toaster, Fits-anywhere™ Kitchenware, 6 Setting Shade Control with Reheat & Cancel Buttons, Fits Sourdough, 10” Long Slot, Anti Jam & Auto Shutoff, 900 Watt, Oatmilk

bella 4 Slice Slim Toaster, Fits-anywhere™ Kitchenware, 6 Setting Shade Control with Reheat & Cancel Buttons, Fits Sourdough, 10” Long Slot, Anti Jam & Auto Shutoff, 900 Watt, Oatmilk

71
$39.99+85%
Owala FreeSip Insulated Stainless Steel Water Bottle with Straw, BPA-Free Sports Water Bottle, Great for Travel, 24 Oz, Lost Signal

Owala FreeSip Insulated Stainless Steel Water Bottle with Straw, BPA-Free Sports Water Bottle, Great for Travel, 24 Oz, Lost Signal

68
$29.99+25%
Culligan with ZeroWater Technology Replacement Filter 3-Pack, 5-Stage Advanced Water Filter – IAPMO Certified to Reduce Lead, Total PFAS (Forever Chemicals), Mercury, Fluoride, and Chlorine

Culligan with ZeroWater Technology Replacement Filter 3-Pack, 5-Stage Advanced Water Filter – IAPMO Certified to Reduce Lead, Total PFAS (Forever Chemicals), Mercury, Fluoride, and Chlorine

67
$39.03+38%
See all trending Snacks products

Frequently Asked Questions About Masachips

Is Masachips a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Masachips is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.

Is Masachips safe to buy from? Is it a scam?

Masachips has a Trustpilot rating of 3.6/5 based on 7 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is S (66/100).

What is Masachips's EcomScout rating and what does it mean?

Masachips has an EcomScout rating of S (66/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Masachips generate?

Masachips receives approximately 982.9K visits per year with estimated monthly revenue of $294.8K - $737.0K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Masachips use?

We detected 2 Shopify apps on Masachips, including Minty, Klaviyo Reviews. The store uses the "MASA-THEME/master" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Snacks store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Masachips. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Snacks store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Masachips Shopify store analysis • SnacksFood & Beverage • Likely Dropshipper • Rating: S

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