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mcalson.com

mcalson.com
42/100
EcomScout

mcalson.com receives an EcomScout Rating of B+ (42/100), ranking #38,120 out of 481,852 Shopify stores we track. This E-commerce Other store attracts 46.0K visits per year with estimated revenue of $2.5K - $5.9K/mo..

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$2.5K - $5.9K/mo
Est. Traffic/mo
3.8K
Products
N/A
Top Market
FR (36%)
Top Channel
N/A
Trustpilot
3.0/5 (2)

Store Intelligence Summary

Ad spend: Estimated $1/mo in paid search ($12/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 3.0/5 based on 2 reviews. Mixed reviews — potential service or quality concerns.

Top markets: FR (36%), US (27%), IT (21%).

How is the EcomScout Rating calculated? The B+ grade (42/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

E-commerce Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$1.4M/mo
Total Stores
601
Avg Revenue
$2K/mo
Top 10% Threshold
$29K/mo

Competition Breakdown

26%
56%
12%
4%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The E-commerce market generates $1M/month across 601 stores
  • 3% are enterprise stores (>$100K/mo) — achievable market
  • 82% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of E-commerce stores earn $29K+/month
  • This store outperforms 92% of E-commerce competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
34.5%
Pages/Visit
2.1
Avg. Time on Site
45s

Rating Breakdown

Business Quality80/100
Traffic Growth60/100
Trustpilot45/100
Revenue Performance26/100
Marketing Efficiency22/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$1

Google Ads estimate

Yearly Ad Budget

$12

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo

Trustpilot Rating

3.0

2 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇫🇷France
35.7%
🇺🇸United States
27.1%
🇮🇹Italy
20.6%
🇧🇪Belgium
16.6%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Product catalog quality is poor
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Enhance product descriptions, add more images, and expand catalog
  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Frequently Asked Questions About mcalson.com

Is mcalson.com a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, mcalson.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is mcalson.com safe to buy from? Is it a scam?

mcalson.com has a Trustpilot rating of 3.0/5 based on 2 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is B+ (42/100).

What is mcalson.com's EcomScout rating and what does it mean?

mcalson.com has an EcomScout rating of B+ (42/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does mcalson.com generate?

mcalson.com receives approximately 46.0K visits per year with estimated monthly revenue of $2.5K - $5.9K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does mcalson.com use?

We detected 6 Shopify apps on mcalson.com, including Klaviyo: Email Marketing & SMS, Yotpo Reviews & UGC, Wishlist King and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this E-commerce store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against mcalson.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a E-commerce store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

mcalson.com Shopify store analysis • E-commerceOther • Unlikely Dropshipper • Rating: B+

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