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Middo

middo.nl

Ontdek unieke en exclusieve producten bij Middo. Verhoog je comfort en plezier met ons zorgvuldig geselecteerde, alleen online verkrijgbare assortiment.

56/100
EcomScout Rating
Rank #5,723 of 126,507
Products
542
Category Rank
#207
in Apparel

Apparel Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$50.9M/mo
Total Stores
32,395
Avg Revenue
$2K/mo
Top 10% Threshold
$9K/mo

Competition Breakdown

35%
54%
7%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Apparel market generates $51M/month across 32,395 stores
  • 1% are enterprise stores (>$100K/mo) — achievable market
  • 89% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Apparel stores earn $9K+/month
  • This store outperforms 83% of Apparel competitors
  • Jackets shows highest opportunity with $1,967 median revenue and medium competition
  • High average order value ($196) suggests premium positioning works well
  • 437 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
57.8%
Pages/Visit
1.9
Avg. Time on Site
1m 57s
Avg. Product Price
$53

Range: $4 - $130

Rating Breakdown

Trustpilot90/100
Business Quality80/100
Revenue Performance58/100
Traffic Growth45/100
Marketing Efficiency7/100

Traffic Sources

Direct51.8%
Search36.3%
Referrals6.0%
Social4.4%
Paid Referrals1.3%
Mail0.2%

Trustpilot Rating

4.0

2,302 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇳🇱Netherlands
80.7%
🇧🇪Belgium
15.2%
🇩🇪Germany
1.8%
🇫🇷France
1.3%
🇮🇳India
1.1%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

middoelectrische sigaretten makersanova douche reklatex maskerrolmaster sigaretten machine

Tech Stack & Apps

Browse All Apps →

E-commerce Platform

ShopifyMagento

Reviews

TrustpilotTrustpilot

Email Marketing

Klaviyo: Email Marketing & SMSKlaviyo

Analytics

Google Analytics

Shopify App

ParcelpanelBlockKachingbundles

Pre-Order

Pre-Order

Trending Apparel Products

Products gaining popularity in Apparel right now, based on Amazon & Google Trends data.

Women's Pull-On Mid Rise Stretchy Knit Jegging (Available in Plus Size)

Women's Pull-On Mid Rise Stretchy Knit Jegging (Available in Plus Size)

84
$8.79+31%
Men's Undershirt Packs, Stay-Tucked Soft Cotton Undershirts, Best Undershirts for Men, White/Black/Asstd Multipacks

Men's Undershirt Packs, Stay-Tucked Soft Cotton Undershirts, Best Undershirts for Men, White/Black/Asstd Multipacks

83
$17.99+31%
WEACZZY Women's Summer Short Sleeve Casual Dresses V-Neck Floral Party Dress with Pockets

WEACZZY Women's Summer Short Sleeve Casual Dresses V-Neck Floral Party Dress with Pockets

83
$1073.78+31%
YBSKG Women Sexy Tube Top Silk Dress Strapless Ruched Waist Ruffle Tiered Layer Mini Dress Party Short Dresses

YBSKG Women Sexy Tube Top Silk Dress Strapless Ruched Waist Ruffle Tiered Layer Mini Dress Party Short Dresses

78
$1168.24+31%
See all trending Apparel products

Frequently Asked Questions About Middo

Is Middo a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Middo is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Middo safe to buy from? Is it a scam?

Middo has a Trustpilot rating of 4.0/5 based on 2,302 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is A+ (56/100).

What is Middo's EcomScout rating and what does it mean?

Middo has an EcomScout rating of A+ (56/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Middo generate?

Middo receives approximately 370.5K visits per year with estimated monthly revenue of $38.0K - $88.5K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Middo use?

We detected 2 Shopify apps on Middo, including ParcelWILL Order Tracking, Klaviyo Reviews. The store uses the "ins-theme-app" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Apparel store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Middo. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Apparel store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Middo Shopify store analysis • ApparelRetail • Unlikely Dropshipper • Rating: A+

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