Back to Stores
midoco.ca homepage screenshot

midoco.ca

midoco.ca
33/100
EcomScout

midoco.ca receives an EcomScout Rating of B (33/100), ranking #31,630 out of 139,045 Shopify stores we track. This Office & School Supplies Retail store attracts 697.2K visits per year with estimated revenue of $7.1K - $16.6K/mo. It offers 2.5K products at an average price of $7.

Store descriptionCanada's best selection of office, stationery, craft & art supplies, educational toys & games. Shop and save online. Visit one of our 3 stores in Toronto.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$7.1K - $16.6K/mo
Est. Traffic/mo
58.1K
Products
2.5K
Top Market
CA (82%)
Top Channel
Search (82%)

Store Intelligence Summary

Traffic breakdown: Search 82%, Direct 13%, Referrals 4%. This indicates a content-driven organic growth strategy.

Product pricing: Average price of $7 (range: $7 – $9). Budget-friendly positioning targeting volume sales.

Top markets: CA (82%), GB (11%), US (6%).

Best-selling product: Handee Products Stretchy Fat Cat (NV3620) ($6.99). Other top sellers include Handee Products Foosball Fidgets Ultimate Desktop Soccer Game (NV3850), Mudpuppy 1000pc Puzzle - All Are Welcome Here, Danica Jubilee Doormat - Gardeners Know All The Dirt.

How is the EcomScout Rating calculated? The B grade (33/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Office & School Supplies Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$2.0M/mo
Total Stores
200
Avg Revenue
$10K/mo
Top 10% Threshold
$160K/mo

Competition Breakdown

17%
34%
23%
12%
16%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Office & School Supplies market generates $2M/month across 200 stores
  • 16% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Office & School Supplies stores earn $160K+/month
  • This store outperforms 94% of Office & School Supplies competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
44.0%
Pages/Visit
8.8
Avg. Time on Site
3m 52s
Avg. Product Price
$7

Range: $7 - $9

Rating Breakdown

Business Quality85/100
Traffic Growth50/100
Revenue Performance27/100
Marketing Efficiency21/100

Traffic Sources

Search82.1%
Direct12.8%
Referrals4.3%
Mail0.8%
Social0.0%

Top Countries

🇨🇦Canada
81.7%
🇬🇧United Kingdom
11.2%
🇺🇸United States
6.5%
🇺🇦Ukraine
0.6%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Encourage customer reviews, respond to feedback, and improve customer service
  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

midoconeedoh canadamidoco art & office suppliesmidicoksunliit jade

Tech Stack & Apps

Browse All Apps →

Analytics

Google AnalyticsGoogle Tag Manager

JavaScript

jQuery

E-commerce Platform

Shopify

Sales Channels

ShopBuy Button channel

Search

Searchanise

Payment

Shopify Payments

Trending Office & School Supplies Products

Products gaining popularity in Office & School Supplies right now, based on Amazon & Google Trends data.

5pcs Small Note Pads 5x8 Notebook College Ruled Legal Pads Color Notepads 5 Pack Study Back Writing Pads 5 x 8 Perforated Narrow Ruled Pads of Paper for School & Office Supplies 30 Sheets/Pack

5pcs Small Note Pads 5x8 Notebook College Ruled Legal Pads Color Notepads 5 Pack Study Back Writing Pads 5 x 8 Perforated Narrow Ruled Pads of Paper for School & Office Supplies 30 Sheets/Pack

84
$6.89+16%
SUNEE Spiral Notebooks, 1-Subject, 5 Pack, College Ruled Paper, 8" x 10-1/2", 70 Sheets per Notebook,3-Hole Punched Paper, Pink,Purple, Blue, Green, Yellow Spiral Lined Notebooks for School,Work

SUNEE Spiral Notebooks, 1-Subject, 5 Pack, College Ruled Paper, 8" x 10-1/2", 70 Sheets per Notebook,3-Hole Punched Paper, Pink,Purple, Blue, Green, Yellow Spiral Lined Notebooks for School,Work

69
$9.99-33%
Mead Spiral Notebook, 6 Pack, 1 Subject, College Ruled Paper, 7-1/2" x 10-1/2", 70 Sheets per Notebook, Assorted Bright Colors (830050-ECM)

Mead Spiral Notebook, 6 Pack, 1 Subject, College Ruled Paper, 7-1/2" x 10-1/2", 70 Sheets per Notebook, Assorted Bright Colors (830050-ECM)

68
$9.99-33%
Sharpie S-Gel Gel Pens, Black Barrel, Medium Point (0.7mm), Black Gel Ink Pens, 12 Count - Home, Office, School, Journaling, Writing, Note-Taking, Teacher Supplies

Sharpie S-Gel Gel Pens, Black Barrel, Medium Point (0.7mm), Black Gel Ink Pens, 12 Count - Home, Office, School, Journaling, Writing, Note-Taking, Teacher Supplies

66
$8.99-41%
See all trending Office & School Supplies products

Frequently Asked Questions About midoco.ca

Is midoco.ca a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, midoco.ca is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.

Is midoco.ca safe to buy from? Is it a scam?

We don't have Trustpilot review data for midoco.ca. However, our EcomScout rating is B (33/100). Note: This store shows signs of dropshipping, which may mean longer shipping times (15-45 days).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is midoco.ca's EcomScout rating and what does it mean?

midoco.ca has an EcomScout rating of B (33/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does midoco.ca generate?

midoco.ca receives approximately 697.2K visits per year with estimated monthly revenue of $7.1K - $16.6K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does midoco.ca use?

We detected 2 Shopify apps on midoco.ca, including C: Mega Menu, Judge.me Ali Reviews Importer. The store uses the "Ella 1.0.0 w/ Smart Menu and SKU" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Office & School Supplies store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against midoco.ca. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Office & School Supplies store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

midoco.ca Shopify store analysis • Office & School SuppliesRetail • Likely Dropshipper • Rating: B

Last updated: