Minus33 Merino Wool Clothing
minus33.comMinus33 Merino Wool Clothing receives an EcomScout Rating of S (68/100), ranking #3,257 out of 834,566 Shopify stores we track. This Outdoor Gear Sports & Outdoors store attracts 1.0M visits per year with estimated revenue of $82.2K - $178.1K/mo. It offers 180 products at an average price of $75.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: organic 32%, direct 28%, paid 17%, social 3%.
Product pricing: Average price of $75 (range: $20 – $170). Mid-range pricing strategy.
Ad spend: Estimated $5.5K/mo in paid search ($66.2K/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 3.5/5 based on 7 reviews. Good standing with customers.
Top markets: US (82%), CA (3%), GB (3%).
Best-selling product: Midweight Kid's Wool Top Base Layer Crew - 100% Merino Wool ($64.99). Other top sellers include Midweight Kid's Wool Bottom Base Layer - 100% Merino Wool, Lightweight Wool Cuff Beanie - 100% Merino Wool, USA Made Merino Wool Knit Scarf | 100% Merino Wool.
Outdoor Gear Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Outdoor Gear market generates $16M/month across 4,673 stores
- •6% are enterprise stores (>$100K/mo) — achievable market
- •Top 10% of Outdoor Gear stores earn $55K+/month
- •This store outperforms 94% of Outdoor Gear competitors
- •Low average order value ($0) — consider bundling or upsells
- •277 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Outdoor Gear
Best Selling Products
#1Minus33 Electronic Gift Card
$20
#2Midweight Kid's Wool Top Base Layer Crew - 100% Merino Wool
$64.99
#3Midweight Kid's Wool Bottom Base Layer - 100% Merino Wool
$64.99
#4Lightweight Wool Cuff Beanie - 100% Merino Wool
$22.99
#5USA Made Merino Wool Knit Scarf | 100% Merino Wool
$69.99
#6WoolTek Waterproof Ski Gloves
$169.99
#7WoolTek Three Finger Waterproof Ski Gloves
$169.99
#8WoolTek Waterproof Ski Mitt
$169.99
#9Lightweight Wool Glove Liners
$19.99
#10Lightweight Fingerless Wool Gloves
$19.99
Range: $20 - $170
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$6K
Google Ads estimate
Yearly Ad Budget
$66K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| ll beanEasy | 425K | $0.30 | $8.9K |
| govx | 63K | $2.50 | - |
| merino woolEasy | 17K | $0.69 | $3.0K |
| woolxEasy | 5K | - | - |
| merino wool base layerEasy | 3K | $1.30 | $2.0K |
Trustpilot Rating
7 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Excellent traffic and growth metrics
- High business quality and trust indicators
Shopify Theme
Tech Stack & Apps
Browse All Apps →Similar Stores
View all →Trending Outdoor Gear Products
Products gaining popularity in Outdoor Gear right now, based on Amazon & Google Trends data.
Camping Tent 2-4 Person, Waterproof Windproof Tent with Rainfly Easy Set up-Portable Dome Tents for Camping…
FanttikOutdoor Camping Tent 4/6/8/10 Person Instant Cabin Tent Setup in 60 Seconds with Rainfly & Windproof Portable with Carry Bag for Family Camping & Hiking
Men's Ankle High Waterproof Hiking Boots Outdoor Lightweight Shoes Trekking Trails Armadillo
MATEIN Travel Laptop Backpack, Business Anti Theft Slim Sturdy Laptops Backpack Personal Item Bag, Water Resistant College School Computer Bag Gift for Men & Women Fits 15.6 Inch Notebook, Grey
Frequently Asked Questions About Minus33 Merino Wool Clothing
Is Minus33 Merino Wool Clothing a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Minus33 Merino Wool Clothing is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Minus33 Merino Wool Clothing safe to buy from? Is it a scam?
Minus33 Merino Wool Clothing has a Trustpilot rating of 3.5/5 based on 7 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is S (68/100).
What is Minus33 Merino Wool Clothing's EcomScout rating and what does it mean?
Minus33 Merino Wool Clothing has an EcomScout rating of S (68/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Minus33 Merino Wool Clothing generate?
Minus33 Merino Wool Clothing receives approximately 1.0M visits per year with estimated monthly revenue of $82.2K - $178.1K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Minus33 Merino Wool Clothing use?
We detected 10 Shopify apps on Minus33 Merino Wool Clothing, including Judge.me Product Reviews, Shop, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Outdoor Gear store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Minus33 Merino Wool Clothing. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Outdoor Gear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.