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Moerie Beauty homepage screenshot

Moerie Beauty

moerie.com

Explore Moérie’s premium hair products, which nourish your hair and support hair growth.

73/100
EcomScout Rating
Rank #377 of 126,287
Products
N/A
Category Rank
#168
in Skincare

Skincare Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$9.6M/mo
Total Stores
7,392
Avg Revenue
$1K/mo
Top 10% Threshold
$11K/mo

Competition Breakdown

42%
48%
8%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Skincare market generates $10M/month across 7,392 stores
  • 1% are enterprise stores (>$100K/mo) — achievable market
  • 90% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Skincare stores earn $11K+/month
  • This store outperforms 89% of Skincare competitors
  • Cleansers shows highest opportunity with $1,540 median revenue and medium competition
  • High average order value ($183) suggests premium positioning works well
  • 102 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
37.2%
Pages/Visit
4.9
Avg. Time on Site
1m 27s

Rating Breakdown

Trustpilot100/100
Revenue Performance78/100
Business Quality76/100
Traffic Growth65/100
Marketing Efficiency36/100

Traffic Sources

Direct57.3%
Search27.4%
Social6.9%
Referrals6.2%
Paid Referrals2.0%
Mail0.2%

Marketing & Ad Spend

Monthly Ad Spend

$3K

Google Ads estimate

Yearly Ad Budget

$36K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
nutrafolEasy35K--
hair growth shampoo3K$0.95$760
hair regrowth3K$4.11$24.9K
dht blocker shampooEasy1K$0.69$97
morieEasy1K--

Trustpilot Rating

4.6

8,597 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
54.7%
🇦🇺Australia
22.8%
🇱🇹Lithuania
5.9%
🇧🇷Brazil
5.3%
🇻🇳Vietnam
4.2%

Analysis

Strengths

  • Excellent Trustpilot rating and review volume

Weaknesses

  • Product catalog quality is poor
  • Marketing efficiency and ROI need improvement

Recommendations

  • Enhance product descriptions, add more images, and expand catalog
  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords

Shopify Theme

Detecting theme...

Top Keywords

moeriemoerie hairmoerie loginmoerie ukmoerie haircare

Tech Stack & Apps

Payment

Apple Pay

Shipping

DHL

Analytics

Google AnalyticsGoogle Tag Manager

Trending Skincare Products

Products gaining popularity in Skincare right now, based on Amazon & Google Trends data.

Glow Recipe Watermelon Niacinamide Dew Drops, Travel Size, Korean Niacinamide Serum Drops, Hydrating Face Serum + Primer & Liquid Highlighter, Hyaluronic Acid, Dewy Glow (15ml)

Glow Recipe Watermelon Niacinamide Dew Drops, Travel Size, Korean Niacinamide Serum Drops, Hydrating Face Serum + Primer & Liquid Highlighter, Hyaluronic Acid, Dewy Glow (15ml)

80
$20.00+81%
Glow Recipe PHA + BHA Face Toner, Korean Exfoliating Toner for Pores, Gentle Chemical Exfoliant + Hydrating Toner, Watermelon, Cactus Water + Glycerin (150ml)

Glow Recipe PHA + BHA Face Toner, Korean Exfoliating Toner for Pores, Gentle Chemical Exfoliant + Hydrating Toner, Watermelon, Cactus Water + Glycerin (150ml)

78
$36.00+42%
grace & stella Retinol Under Eye Patches for Puffy Eyes & Dark Circles - Restoring Gel Under Eye Masks with Hyaluronic Acid - Birthday Gifts for Women, Bachelorette Party Favors (Purple, 24 Pairs)

grace & stella Retinol Under Eye Patches for Puffy Eyes & Dark Circles - Restoring Gel Under Eye Masks with Hyaluronic Acid - Birthday Gifts for Women, Bachelorette Party Favors (Purple, 24 Pairs)

76
$17.95+14%
The Ordinary Natural Moisturizing Factors + Hyaluronic Acid, Lightweight Hydrator for Skin Barrier Support & Hydration

The Ordinary Natural Moisturizing Factors + Hyaluronic Acid, Lightweight Hydrator for Skin Barrier Support & Hydration

69
$9.62
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Frequently Asked Questions About Moerie Beauty

Is Moerie Beauty a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Moerie Beauty is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.

Is Moerie Beauty safe to buy from? Is it a scam?

Moerie Beauty has a Trustpilot rating of 4.6/5 based on 8,597 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (73/100).

What is Moerie Beauty's EcomScout rating and what does it mean?

Moerie Beauty has an EcomScout rating of S (73/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Moerie Beauty generate?

Moerie Beauty receives approximately 7.3M visits per year with estimated monthly revenue of $750.7K - $1.8M/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Moerie Beauty use?

App detection data for Moerie Beauty is being updated. The store uses the "#ffffff" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Skincare store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Moerie Beauty. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Skincare store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Moerie Beauty Shopify store analysis • SkincareBeauty & Personal Care • Likely Dropshipper • Rating: S

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