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Moonboon

moonboon.se
67/100
EcomScout

Moonboon receives an EcomScout Rating of S (67/100), ranking #3,666 out of 799,566 Shopify stores we track. This Baby Products Baby & Kids store attracts 235.7K visits per year with estimated revenue of $8.0K - $18.7K/mo. It offers 107 products at an average price of SEK 1,115.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$8.0K - $18.7K/mo
Est. Traffic/mo
19.6K
Products
107
Top Market
SE (100%)
Top Channel
N/A
Trustpilot
4.3/5 (2,808)

Store Intelligence Summary

Product pricing: Average price of SEK 1,115 (range: SEK 250 – SEK 3,300) — ≈ $106 USD. Positioned in the premium segment.

0

Customer trust: Trustpilot score 4.3/5 based on 2,808 reviews. Good standing with customers.

Top markets: SE (100%).

Best-selling product: Intelligent Babymonitor med Kamera (SEK 2,250). Other top sellers include Bärsele, Vagga, Virkad Moseskorg med Stativ.

How is the EcomScout Rating calculated? The S grade (67/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Baby Products Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$11.1M/mo
Total Stores
6,111
Avg Revenue
$2K/mo
Top 10% Threshold
$26K/mo

Competition Breakdown

39%
40%
15%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Baby Products market generates $11M/month across 6,111 stores
  • 3% are enterprise stores (>$100K/mo) — achievable market
  • 79% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Baby Products stores earn $26K+/month
  • This store outperforms 93% of Baby Products competitors
  • Low average order value ($0) — consider bundling or upsells
  • 196 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
40.2%
Pages/Visit
2.8
Avg. Time on Site
1m 21s
Avg. Product Price
SEK 1,115

≈ $106 USD

Range: SEK 250 - SEK 3,300

Rating Breakdown

Trustpilot100/100
Business Quality80/100
Traffic Growth75/100
Revenue Performance65/100
Marketing Efficiency7/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Trustpilot Rating

4.3

2,808 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇸🇪Sweden
100.0%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic

Shopify Theme

Detecting theme...

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Frequently Asked Questions About Moonboon

Is Moonboon a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Moonboon is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Moonboon safe to buy from? Is it a scam?

Moonboon has a Trustpilot rating of 4.3/5 based on 2,808 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (67/100).

What is Moonboon's EcomScout rating and what does it mean?

Moonboon has an EcomScout rating of S (67/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Moonboon generate?

Moonboon receives approximately 235.7K visits per year with estimated monthly revenue of $8.0K - $18.7K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Moonboon use?

We detected 6 Shopify apps on Moonboon, including Pre-Order, Shop, Gorgias and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Baby Products store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Moonboon. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Baby Products store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Moonboon Shopify store analysis • Baby ProductsBaby & Kids • Unlikely Dropshipper • Rating: S

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