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Moonrockgems

moonrockgems.com
48/100
EcomScout

Moonrockgems receives an EcomScout Rating of B+ (48/100), ranking #24,393 out of 521,857 Shopify stores we track. This Home Decor Home & Garden store attracts 307.6K visits per year with estimated revenue of $5.0K - $10.9K/mo. It offers 18 products at an average price of £17.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$5.0K - $10.9K/mo
Est. Traffic/mo
25.6K
Products
18
Top Market
AU (43%)
Top Channel
direct (60%)
Trustpilot
4.1/5 (138)

Store Intelligence Summary

Traffic breakdown: direct 60%.

Product pricing: Average price of £17 (range: £6 – £50) — ≈ $22 USD. Budget-friendly positioning targeting volume sales.

0

Customer trust: Trustpilot score 4.1/5 based on 138 reviews. Good standing with customers.

Top markets: AU (43%), US (35%), DE (22%).

Best-selling product: Tooth Gem Starter Kit (£27.49). Other top sellers include Clear Star Gems, Butterfly Gems, Star Gems.

How is the EcomScout Rating calculated? The B+ grade (48/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Home Decor Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$13.8M/mo
Total Stores
5,112
Avg Revenue
$3K/mo
Top 10% Threshold
$35K/mo

Competition Breakdown

29%
43%
20%
5%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Home Decor market generates $14M/month across 5,112 stores
  • 5% are enterprise stores (>$100K/mo) — achievable market
  • 72% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Home Decor stores earn $35K+/month
  • This store outperforms 92% of Home Decor competitors
  • Low average order value ($0) — consider bundling or upsells
  • 233 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
63.6%
Pages/Visit
1.6
Avg. Time on Site
3m 4s
Avg. Product Price
£17

≈ $22 USD

Range: £6 - £50

Rating Breakdown

Business Quality80/100
Trustpilot80/100
Traffic Growth70/100
Revenue Performance27/100
Marketing Efficiency7/100

Traffic Sources

direct60.5%
organic0.0%
paid0.0%
social0.0%
referral0.0%

Trustpilot Rating

4.1

138 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇦🇺Australia
43.4%
🇺🇸United States
34.6%
🇩🇪Germany
22.0%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Innqoo Candle Warmer Lamp with Timer, Dimmable Candle Warmer for Jar Candles, Height Adjustable Wax Melts Warmer, Birthday Gifts for Women Mom, House Warming Gifts New Home Decor

Innqoo Candle Warmer Lamp with Timer, Dimmable Candle Warmer for Jar Candles, Height Adjustable Wax Melts Warmer, Birthday Gifts for Women Mom, House Warming Gifts New Home Decor

100
$19.99+223%
RELEANY Area Rugs 8'x10' Washable Non-Slip, Floral Vintage Distress Medallion Carpet for Living Room Bedroom Dining Room, Terracotta Burnt Orange Green

RELEANY Area Rugs 8'x10' Washable Non-Slip, Floral Vintage Distress Medallion Carpet for Living Room Bedroom Dining Room, Terracotta Burnt Orange Green

100
$89.99+223%
DUMOS 64"x21" Arched Full Length Floor Mirror, Full Body Mirror with Stand, Shatterproof Tempered Glass, Modern Aluminum Alloy Frame, Free Standing or Leaning for Home Decor, Gold

DUMOS 64"x21" Arched Full Length Floor Mirror, Full Body Mirror with Stand, Shatterproof Tempered Glass, Modern Aluminum Alloy Frame, Free Standing or Leaning for Home Decor, Gold

99
$48.99+223%
AMADA HOMEFURNISHING 8x10 Washable Area Rug, Low-Profile with Non-Slip Backing & Durable Edge Binding, Vintage Large Rugs for Living Room, Bedroom, Dining Room, Blue

AMADA HOMEFURNISHING 8x10 Washable Area Rug, Low-Profile with Non-Slip Backing & Durable Edge Binding, Vintage Large Rugs for Living Room, Bedroom, Dining Room, Blue

99
$69.99+223%
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Frequently Asked Questions About Moonrockgems

Is Moonrockgems a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Moonrockgems is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Moonrockgems safe to buy from? Is it a scam?

Moonrockgems has a Trustpilot rating of 4.1/5 based on 138 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is B+ (48/100).

What is Moonrockgems's EcomScout rating and what does it mean?

Moonrockgems has an EcomScout rating of B+ (48/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Moonrockgems generate?

Moonrockgems receives approximately 307.6K visits per year with estimated monthly revenue of $5.0K - $10.9K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Moonrockgems use?

We detected 7 Shopify apps on Moonrockgems, including Shop, Judge.me Product Reviews, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Home Decor store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Moonrockgems. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Home Decor store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Moonrockgems Shopify store analysis • Home DecorHome & Garden • Unlikely Dropshipper • Rating: B+

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