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morrowsoftgoods.com

morrowsoftgoods.com
46/100
EcomScout

morrowsoftgoods.com receives an EcomScout Rating of B+ (46/100), ranking #27,583 out of 481,811 Shopify stores we track. This Soft Goods Other store attracts 343.2K visits per year with estimated revenue of $18.9K - $44.0K/mo..

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$18.9K - $44.0K/mo
Est. Traffic/mo
28.6K
Products
N/A
Top Market
US (88%)
Top Channel
direct (21%)
Est. Ad Spend/mo
$509

Store Intelligence Summary

Traffic breakdown: direct 21%, referral 3%.

Ad spend: Estimated $509/mo in paid search ($6.1K/yr). Lean ad budget — primarily relying on organic or social channels.

Top markets: US (88%), DE (7%), CA (5%).

How is the EcomScout Rating calculated? The B+ grade (46/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Soft Goods Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$44K/mo
Total Stores
1
Avg Revenue
$44K/mo
Top 10% Threshold
$44K/mo

Competition Breakdown

100%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Soft Goods market generates $0M/month across 1 stores
  • This store outperforms 0% of Soft Goods competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
46.6%
Pages/Visit
3.2
Avg. Time on Site
2m 4s

Rating Breakdown

Business Quality80/100
Traffic Growth75/100
Revenue Performance46/100
Marketing Efficiency22/100

Traffic Sources

direct20.8%
referral3.4%
organic0.0%
paid0.0%
social0.0%

Marketing & Ad Spend

Monthly Ad Spend

$509

Google Ads estimate

Yearly Ad Budget

$6K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
morrow12K$1.44$227
linen duvet coverEasy7K$1.61$1.6K
the company store beddingEasy2K--
morrow soft goodsEasy840--
cotton bed coverEasy320--

Top Countries

🇺🇸United States
88.1%
🇩🇪Germany
7.3%
🇨🇦Canada
4.5%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Product catalog quality is poor
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Enhance product descriptions, add more images, and expand catalog
  • Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Frequently Asked Questions About morrowsoftgoods.com

Is morrowsoftgoods.com a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, morrowsoftgoods.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is morrowsoftgoods.com safe to buy from? Is it a scam?

We don't have Trustpilot review data for morrowsoftgoods.com. However, our EcomScout rating is B+ (46/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is morrowsoftgoods.com's EcomScout rating and what does it mean?

morrowsoftgoods.com has an EcomScout rating of B+ (46/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does morrowsoftgoods.com generate?

morrowsoftgoods.com receives approximately 343.2K visits per year with estimated monthly revenue of $18.9K - $44.0K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does morrowsoftgoods.com use?

We detected 4 Shopify apps on morrowsoftgoods.com, including Shop, Gorgias, Octane AI: Advanced Quiz Maker and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Soft Goods store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against morrowsoftgoods.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Soft Goods store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

morrowsoftgoods.com Shopify store analysis • Soft GoodsOther • Unlikely Dropshipper • Rating: B+

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