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Mukama homepage screenshot
66/100
EcomScout

Mukama receives an EcomScout Rating of S (66/100), ranking #2,027 out of 139,045 Shopify stores we track. This Accessories Retail store attracts 2.5M visits per year with estimated revenue of $216.9K - $506.1K/mo. It offers 2.5K+ products at an average price of $52.

Store descriptionPersonal gear that will quickly become an important part of your daily life.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$216.9K - $506.1K/mo
Est. Traffic/mo
211.4K
Products
2.5K+
Top Market
DE (13%)
Top Channel
Direct (47%)
Trustpilot
4.7/5 (40)

Store Intelligence Summary

Traffic breakdown: Direct 47%, Search 39%, Social 9%, Mail 3%. High direct traffic suggests strong brand recognition.

Product pricing: Average price of $52 (range: $2 – $239). Mid-range pricing strategy.

Customer trust: Trustpilot score 4.7/5 based on 40 reviews. Excellent reputation — customers rate this store highly.

Top markets: DE (13%), GB (9%), NL (7%).

Best-selling product: Miniwallet Vintage ($69,90 €). Other top sellers include Slimwallet Vintage, FlatPak™ Soap Bar Case, Miniwallet Original.

How is the EcomScout Rating calculated? The S grade (66/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Accessories Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$16.6M/mo
Total Stores
10,083
Avg Revenue
$2K/mo
Top 10% Threshold
$11K/mo

Competition Breakdown

34%
54%
9%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Accessories market generates $17M/month across 10,083 stores
  • 1% are enterprise stores (>$100K/mo) — achievable market
  • 88% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Accessories stores earn $11K+/month
  • This store outperforms 86% of Accessories competitors
  • Belts shows highest opportunity with $2,360 median revenue and medium competition
  • High average order value ($183) suggests premium positioning works well
  • 135 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
38.7%
Pages/Visit
4.5
Avg. Time on Site
2m 17s
Avg. Product Price
$52

Range: $2 - $239

Rating Breakdown

Business Quality80/100
Trustpilot80/100
Revenue Performance71/100
Traffic Growth60/100
Marketing Efficiency28/100

Traffic Sources

Direct47.3%
Search39.0%
Social8.6%
Mail2.5%
Paid Referrals0.8%
Referrals0.4%

Marketing & Ad Spend

Top Paid Keywords

KeywordVolumeCPCCost/mo
leff amsterdam one3540--

Trustpilot Rating

4.7

40 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇩🇪Germany
13.1%
🇬🇧United Kingdom
8.5%
🇳🇱Netherlands
7.0%
🇫🇮Finland
6.1%
🇺🇸United States
6.0%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics

Shopify Theme

Detecting theme...

Top Keywords

mukamaable carrymatador refraction™ packable slingable carry max edcedc hanks

Tech Stack & Apps

Browse All Apps →

E-commerce Platform

ShopifyMagento

Sales Channels

Shop

Payment

Shopify Payments

Reviews

Judge.me Product ReviewsJudge.me

Email Marketing

Klaviyo: Email Marketing & SMSKlaviyo

Analytics

Google AnalyticsGoogle Tag Manager

Trending Accessories Products

Products gaining popularity in Accessories right now, based on Amazon & Google Trends data.

Mens Belt Leather Ratchet Belt - Customizable Fit, Effortless Style (35mm)

Mens Belt Leather Ratchet Belt - Customizable Fit, Effortless Style (35mm)

78
$12.72+13%
Stretch Tactical Belt for Men, Military Work Rigger Hiking 1.5" Elastic Nylon Web Ratchet Quick Release Belt

Stretch Tactical Belt for Men, Military Work Rigger Hiking 1.5" Elastic Nylon Web Ratchet Quick Release Belt

66
$12.73+3%
Wallet for Men, Mens Minimalist Wallet 9-13 Cards, Slim Compact Wallet with Money Clip & ID Window, RFID Blocking Smart Pop Up Card Wallet, Metal Aluminum Credit Card Holder Bifold Wallet

Wallet for Men, Mens Minimalist Wallet 9-13 Cards, Slim Compact Wallet with Money Clip & ID Window, RFID Blocking Smart Pop Up Card Wallet, Metal Aluminum Credit Card Holder Bifold Wallet

63
$36.99-33%
3 Packs Washed-Cotton Plain Baseball Cap, Vintage Adjustable Dad Hats Gift for Men/Women,Unstructured

3 Packs Washed-Cotton Plain Baseball Cap, Vintage Adjustable Dad Hats Gift for Men/Women,Unstructured

62
$11.99+19%
See all trending Accessories products

Frequently Asked Questions About Mukama

Is Mukama a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Mukama is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Mukama safe to buy from? Is it a scam?

Mukama has a Trustpilot rating of 4.7/5 based on 40 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (66/100).

What is Mukama's EcomScout rating and what does it mean?

Mukama has an EcomScout rating of S (66/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Mukama generate?

Mukama receives approximately 2.5M visits per year with estimated monthly revenue of $216.9K - $506.1K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Mukama use?

We detected 2 Shopify apps on Mukama, including Klaviyo Reviews, Judge.me Ali Reviews Importer. The store uses the "mukama/main" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Accessories store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Mukama. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Accessories store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Mukama Shopify store analysis • AccessoriesRetail • Unlikely Dropshipper • Rating: S

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