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My Natural Health

mynaturalhealth.co.nz
43/100
EcomScout

My Natural Health receives an EcomScout Rating of B+ (43/100), ranking #58,209 out of 900,093 Shopify stores we track. This Supplements Health & Wellness store attracts 37.6K visits per year with estimated revenue of $3.2K - $6.5K/mo. It offers 250 products at an average price of NZ$60.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$3.2K - $6.5K/mo
Est. Traffic/mo
3.1K
Products
250
Top Market
NZ (100%)
Top Channel
organic (40%)
Trustpilot
2.2/5 (10)

Store Intelligence Summary

Traffic breakdown: organic 40%, direct 23%, paid 12%, referral 8%.

Product pricing: Average price of NZ$60 (range: NZ$11 – NZ$97) — ≈ $37 USD. Budget-friendly positioning targeting volume sales.

0

Customer trust: Trustpilot score 2.2/5 based on 10 reviews. Mixed reviews — potential service or quality concerns.

Top markets: NZ (100%).

Best-selling product: Mitchell's Bone Broth Protein Powder | Chocolate (NZ$79). Other top sellers include Mitchell's Bone Broth Protein Powder | Vanilla, Lotus | Celtic Sea Salt 4.7kg, Mitchell's | Beef Liver & Spleen Capsules.

How is the EcomScout Rating calculated? The B+ grade (43/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Supplements Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$11.2M/mo
Total Stores
4,164
Avg Revenue
$3K/mo
Top 10% Threshold
$38K/mo

Competition Breakdown

33%
41%
18%
5%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Supplements market generates $11M/month across 4,164 stores
  • 5% are enterprise stores (>$100K/mo) — achievable market
  • 74% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Supplements stores earn $38K+/month
  • This store outperforms 93% of Supplements competitors
  • Low average order value ($0) — consider bundling or upsells
  • 203 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
48.4%
Pages/Visit
1.8
Avg. Time on Site
1m 27s
Avg. Product Price
NZ$60

≈ $37 USD

Range: NZ$11 - NZ$97

Rating Breakdown

Business Quality80/100
Traffic Growth65/100
Trustpilot40/100
Revenue Performance33/100
Marketing Efficiency7/100

Traffic Sources

organic39.6%
direct23.2%
paid12.4%
referral8.2%
social0.0%

Marketing & Ad Spend

Top Paid Keywords

KeywordVolumeCPCCost/mo

Trustpilot Rating

2.2

10 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇳🇿New Zealand
100.0%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Encourage customer reviews, respond to feedback, and improve customer service
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

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Frequently Asked Questions About My Natural Health

Is My Natural Health a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, My Natural Health is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is My Natural Health safe to buy from? Is it a scam?

My Natural Health has a Trustpilot rating of 2.2/5 based on 10 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is B+ (43/100).

What is My Natural Health's EcomScout rating and what does it mean?

My Natural Health has an EcomScout rating of B+ (43/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does My Natural Health generate?

My Natural Health receives approximately 37.6K visits per year with estimated monthly revenue of $3.2K - $6.5K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does My Natural Health use?

We detected 8 Shopify apps on My Natural Health, including Shop, Judge.me Product Reviews, Pre-Order and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Supplements store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against My Natural Health. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Supplements store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

My Natural Health Shopify store analysis • SupplementsHealth & Wellness • Unlikely Dropshipper • Rating: B+

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