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58/100
EcomScout

Vaya receives an EcomScout Rating of A+ (58/100), ranking #10,120 out of 611,320 Shopify stores we track. This Supplements Health & Wellness store attracts 314.7K visits per year with estimated revenue of $26.0K - $51.9K/mo. It offers 11 products at an average price of €36.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$26.0K - $51.9K/mo
Est. Traffic/mo
26.2K
Products
11
Top Market
DE (79%)
Top Channel
direct (15%)
Trustpilot
4.0/5 (116)

Store Intelligence Summary

Traffic breakdown: direct 15%.

Product pricing: Average price of €36 (range: €5 – €90) — ≈ $39 USD. Budget-friendly positioning targeting volume sales.

0

Customer trust: Trustpilot score 4.0/5 based on 116 reviews. Good standing with customers.

Top markets: DE (79%), AT (21%).

Best-selling product: Vaya Creatine Monohydrate-Taurine Powder (€29.99). Other top sellers include Vaya Creatine Monohydrate-Taurine Powder, Vaya Creatine Monohydrate-Taurine Powder, Premium Wochenend-Support.

How is the EcomScout Rating calculated? The A+ grade (58/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Supplements Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$7.2M/mo
Total Stores
2,005
Avg Revenue
$4K/mo
Top 10% Threshold
$47K/mo

Competition Breakdown

26%
44%
20%
4%
6%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Supplements market generates $7M/month across 2,005 stores
  • 6% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Supplements stores earn $47K+/month
  • This store outperforms 92% of Supplements competitors
  • Low average order value ($0) — consider bundling or upsells
  • 112 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
60.6%
Pages/Visit
1.8
Avg. Time on Site
33s
Avg. Product Price
€36

≈ $39 USD

Range: €5 - €90

Rating Breakdown

Traffic Growth80/100
Business Quality80/100
Trustpilot80/100
Revenue Performance46/100
Marketing Efficiency7/100

Traffic Sources

direct15.4%
organic0.0%
paid0.0%
social0.0%
referral0.0%

Marketing & Ad Spend

Top Paid Keywords

KeywordVolumeCPCCost/mo
creatine for muscle growth320--

Trustpilot Rating

4.0

116 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇩🇪Germany
79.5%
🇦🇹Austria
20.5%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

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Frequently Asked Questions About Vaya

Is Vaya a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Vaya is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Vaya safe to buy from? Is it a scam?

Vaya has a Trustpilot rating of 4.0/5 based on 116 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is A+ (58/100).

What is Vaya's EcomScout rating and what does it mean?

Vaya has an EcomScout rating of A+ (58/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Vaya generate?

Vaya receives approximately 314.7K visits per year with estimated monthly revenue of $26.0K - $51.9K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Vaya use?

We detected 5 Shopify apps on Vaya, including Shop, Judge.me Product Reviews, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Supplements store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Vaya. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Supplements store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Vaya Shopify store analysis • SupplementsHealth & Wellness • Unlikely Dropshipper • Rating: A+

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