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49/100
EcomScout

Naila receives an EcomScout Rating of B+ (49/100), ranking #32,787 out of 915,095 Shopify stores we track. This Hair Accessories and Personal Care Products Beauty & Personal Care store attracts 38.1K visits per year with estimated revenue of $2.4K - $4.7K/mo. It offers 87 products at an average price of DKK 5,086.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$2.4K - $4.7K/mo
Est. Traffic/mo
3.2K
Products
87
Top Market
DK (100%)
Top Channel
N/A
Trustpilot
3.1/5 (8)

Store Intelligence Summary

Product pricing: Average price of DKK 5,086 (range: DKK 139 – DKK 72,000) — ≈ $763 USD. Positioned in the premium segment.

Customer trust: Trustpilot score 3.1/5 based on 8 reviews. Mixed reviews — potential service or quality concerns.

Top markets: DK (100%).

Best-selling product: The Paris Hair Barrette - Brun, fra POLÉ (DKK 300). Other top sellers include Hårbøjle – Milan Hairband fra POLÉ, Hårbøjle – Milan Hairband fra POLÉ, French hairpin – Marseille Hair Pin fra POLÉ.

How is the EcomScout Rating calculated? The B+ grade (49/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Hair Accessories and Personal Care Products Market Intelligence

Benchmark this competitor against the market

Top 90%
by revenue
Market Size
$33K/mo
Total Stores
1
Avg Revenue
$33K/mo
Top 10% Threshold
$33K/mo

Competition Breakdown

100%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Hair Accessories and Personal Care Products market generates $0M/month across 1 stores
  • This store outperforms 0% of Hair Accessories and Personal Care Products competitors
  • Low average order value ($0) — consider bundling or upsells

Top Apps in Hair Accessories and Personal Care Products

Analyzing...
Bounce Rate
31.0%
Pages/Visit
1.1
0
Avg. Product Price
DKK 5,086

≈ $763 USD

Range: DKK 139 - DKK 72,000

Rating Breakdown

Business Quality80/100
Traffic Growth60/100
Revenue Performance50/100
Trustpilot45/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Trustpilot Rating

3.1

8 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇩🇰Denmark
100.0%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Start building your keyword presence: invest in SEO content and consider PPC campaigns to establish visibility
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (2)

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Frequently Asked Questions About Naila

Is Naila a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Naila is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Naila safe to buy from? Is it a scam?

Naila has a Trustpilot rating of 3.1/5 based on 8 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is B+ (49/100).

What is Naila's EcomScout rating and what does it mean?

Naila has an EcomScout rating of B+ (49/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Naila generate?

Naila receives approximately 38.1K visits per year with estimated monthly revenue of $2.4K - $4.7K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Naila use?

We detected 2 Shopify apps on Naila, including Shop, Klaviyo: Email Marketing & SMS.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Hair Accessories and Personal Care Products store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Naila. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Hair Accessories and Personal Care Products store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Naila Shopify store analysis • Hair Accessories and Personal Care ProductsBeauty & Personal Care • Unlikely Dropshipper • Rating: B+

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