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Natio homepage screenshot
48/100
EcomScout

Natio receives an EcomScout Rating of B+ (48/100), ranking #14,362 out of 202,603 Shopify stores we track. This Natural beauty products Beauty & Personal Care store attracts 867.2K visits per year with estimated revenue of $21.1K - $41.0K/mo. It offers 412 products at an average price of $18.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$21.1K - $41.0K/mo
Est. Traffic/mo
72.3K
Products
412
Top Market
AU (58%)
Top Channel
organic (38%)
Trustpilot
3.2/5 (1)

Store Intelligence Summary

Traffic breakdown: organic 38%, referral 24%, direct 22%.

Product pricing: Average price of $18 (range: $6 – $24). Budget-friendly positioning targeting volume sales.

0

Customer trust: Trustpilot score 3.2/5 based on 1 reviews. Mixed reviews — potential service or quality concerns.

Top markets: AU (58%), ID (14%), NZ (12%).

Best-selling product: Aromatherapy Daily Defence Face Moisturiser SPF 50+ ($21.95). Other top sellers include Glide On Eyeshadow Stick Halo, Aromatherapy Moisturising Lip Balm SPF 50+, SPF 50+ Face Moisturiser.

How is the EcomScout Rating calculated? The B+ grade (48/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Natural beauty products Market Intelligence

Benchmark this competitor against the market

Top 90%
by revenue
Market Size
$63K/mo
Total Stores
1
Avg Revenue
$63K/mo
Top 10% Threshold
$63K/mo

Competition Breakdown

100%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Natural beauty products market generates $0M/month across 1 stores
  • This store outperforms 0% of Natural beauty products competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
35.0%
Pages/Visit
5.9
Avg. Time on Site
2m 14s
Avg. Product Price
$18

Range: $6 - $24

Rating Breakdown

Business Quality80/100
Traffic Growth50/100
Revenue Performance49/100
Trustpilot45/100
Marketing Efficiency14/100

Traffic Sources

organic37.6%
referral23.8%
direct22.5%
social0.5%
paid0.0%

Trustpilot Rating

3.2

1 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇦🇺Australia
58.2%
🇮🇩Indonesia
14.4%
🇳🇿New Zealand
11.9%
🇺🇸United States
7.9%
🇬🇧United Kingdom
2.8%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Frequently Asked Questions About Natio

Is Natio a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Natio is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Natio safe to buy from? Is it a scam?

Natio has a Trustpilot rating of 3.2/5 based on 1 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is B+ (48/100).

What is Natio's EcomScout rating and what does it mean?

Natio has an EcomScout rating of B+ (48/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Natio generate?

Natio receives approximately 867.2K visits per year with estimated monthly revenue of $21.1K - $41.0K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Natio use?

We detected 7 Shopify apps on Natio, including Shop, Klaviyo: Email Marketing & SMS, Gorgias and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Natural beauty products store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Natio. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Natural beauty products store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Natio Shopify store analysis • Natural beauty productsBeauty & Personal Care • Unlikely Dropshipper • Rating: B+

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